Why 98% of the rich invest 5%+ in art:  Ever wonder why the ultra rich never worry about the falling stock market?  It’s because they invest a large chunk of their net worth in assets that can withstand market turmoil, like blue chip art.  According to UBS, 98% of ultra rich collectors invest at least 5% in art, with some investing 50% or more! Now you can join them, thanks to the fractional art investing platform Masterworks.

Paul Allen's Personal Art Collection Sold For $1.6 Billion - Why Other Tech Billionaires Invest In This Asset Too


Late last year, Christie's auction house accomplished an extraordinary achievement by selling 150 works from the Paul G. Allen Collection for over $1.6 billion. Despite concerns surrounding the economy and cryptocurrencies, affluent collectors from around the world eagerly invested in these prestigious artworks.

Five paintings surpassed the $100 million mark, with Georges Seurat's masterpiece, 'Les Poseuses, Ensemble,' leading the top sales at an astounding $149.2 million. Numerous works garnered prices three or four times higher than their estimated values. And 24 works — including esteemed artists such as Vincent van Gogh, Edward Steichen, and Gustav Klimt.

The overall sales total of $1.62 billion shattered the previous record for the most expensive collection ever auctioned, previously held by the Harry and Linda Macklowe collection, which fetched $922 million at Sotheby's. The sales total included $1.5 billion from the main event and just over $115 million from the subsequent sale.

Investing in fine art, once reserved for the ultra-rich, has become more accessible through crowdsourcing platforms. Now, even iconic artworks by renowned artists like Claude Monet and Andy Wathole can be part of your investment portfolio.

When evaluating tangible assets, art has consistently outpaced both real estate and gold. With platforms like Masterworks (the pioneer in art investing), anyone can experience the thrill of investing like a billionaire, with opportunities for fractional investing in blue-chip artworks and access to multi-million-dollar paintings.

These impressive sales, consisting of eight- and nine-figure transactions, highlight the enduring belief of the global elite in masterpiece art as a hedge against inflation and a reliable store of value compared to the increasingly volatile stock market and cryptocurrencies.

Andrew Fabricant, the chief operating officer of Gagosian, the renowned mega-gallery, remarked, 'This shows that for objects of this quality and rarity, people will spend whatever it takes to obtain them.'

The late co-founder of Microsoft Inc., Paul G. Allen, assembled a treasure trove of masterpieces spanning 500 years, and this collection proved to be an exceptional investment. 

As per Allen's wishes, the entirety of the auction's proceeds will be dedicated to philanthropic endeavors. Allen, who passed away in 2018, had a philanthropic spirit at heart.

Allen co-founded Microsoft alongside his childhood friend Bill Gates. According to Bloomberg, Gates currently ranks as the sixth wealthiest individual globally, with a net worth of $133 billion.

As one would expect, Gates also possesses an art collection worth an estimated $124 million. In 1998, Bill Gates established a new record in the American art scene by purchasing Winslow Homer's "Lost on the Grand Banks" for a whopping $36 million.

Larry Ellison, co-founder of Oracle Corporation, has reportedly collected at least 4 Van Goghs. One of the paintings he owns was above J.F. Kennedy's hotel bed on the morning of his assassination.

And the list of other billionaire art collectors runs a lot deeper, with names like Bernard Arnault, Jeff Bezos, Alice Walton, and Ken Griffin – all members of the Bloomberg Billionaires Index.

Investing in art has unique qualities that make it valuable even during tough economic times. The limited availability of artwork and its popularity among museums and collectors make it desirable and likely to increase in value. For instance, Allen acquired Gustav Klimt's 'Birch Forest' for $40 million in 2006, and it was sold for $104 million."

Art is also a great way to diversify investments because it's something you can physically own and its value doesn't depend much on the stock market. In fact, contemporary art has performed exceptionally well, surpassing the returns of the S&P 500 by an impressive 136% over the last 27 years, according to Masterworks' research. The latest Art & Finance Report by Deloitte highlights that a substantial 85% of wealth managers in 2021 acknowledged the significance of incorporating art within wealth management services.

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