Jarrod Yuster

Chairman, Founder & CEO


Jarrod’s role as Pico Chairman, Founder and CEO has constantly been evolving since Pico’s inception in 2009. Jarrod defines the company vision and leads the executive team on business strategy and execution. His responsibilities include interacting with clients and investors, reviewing and discussing product innovation and global expansion, and ensuring organizational stability. Most importantly, Jarrod is committed to listening to clients, a core principle that is directly responsible for Pico’s growth.

Jarrod has over 20 years of experience in institutional trading. Prior to founding Pico, Jarrod served as Global Head of Electronic Trading at Merrill Lynch, where he oversaw the business from its inception and was responsible for sales, trading, risk, execution service, product development and quantitative analytics for these products worldwide. Before his work on Wall Street, Jarrod served as a product engineer, performing semiconductor research at Intel.

Jarrod is a member of the Yale School of Engineering Leadership Council and serves on the Operating Board for the Tsai Center for Innovative Thinking at Yale (CITY), providing mentorship to Yale student entrepreneurs. Jarrod holds a B.S. in electrical engineering from Yale University and an M.S. in electrical engineering from Columbia University.