Cannex’s proven large-scale cultivation and manufacturing leadership combined with 4Front’s retail platform, business development and executive team will create a multi-state vertically integrated powerhouse. The combined entity will represent a new standard for operational excellence and integrity under one umbrella within the cannabis industry.
The resulting company will encompass proven management and operational skills in large-scale indoor cultivation facilities that boast industry-leading yields, the manufacturing and branding of infused products, edibles and other derivative products, and proven experience managing curated customer-centric retail operations.
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Kris Krane | Co-founder and President@4Front Ventures
Co-founder and president of 4Front, a leading investment and operations firm in the legal cannabis industry. Kris has had the opportunity to work on regulatory and business strategy with cannabis business operators across the United States and globally, and is a frequent speaker at cannabis industry conferences and events around the world. He has spent 20+ years working in the cannabis industry. Prior to his work at 4Front, Kris worked in Washington to reform the nation’s misguided drug and marijuana laws, first as Associate Director of the National Organization for the Reform of Marijuana Laws (NORML) and then as Executive Director of Students for Sensible Drug Policy.