Market Overview

NetworkNewsBreaks – SRAX Inc. (NASDAQ: SRAX) Ahead of Curve in New California Compliancy Law

Share:

Digital marketing and consumer-data-management technology company SRAX (NASDAQ:SRAX) is staying a step ahead of the competition as new privacy laws come into play in California. An article discussing the company reads, "While other companies are adjusting budgets to cover the cost of compliancy to a new California law by January 1, 2020, BIGtoken has already sidestepped […]

Digital marketing and consumer-data-management technology company SRAX (NASDAQ:SRAX) is staying a step ahead of the competition as new privacy laws come into play in California. An article discussing the company reads, "While other companies are adjusting budgets to cover the cost of compliancy to a new California law by January 1, 2020, BIGtoken has already sidestepped the legal data issue because it requests users' permission for data sharing when those users initially sign up for the platform. BIGtoken puts control in the hands of the consumer by providing the right to privacy, awareness and choice from the get-go (http://nnw.fm/oZiY0). Once users sign up, they are able to determine and make decisions on how much of their information is shared and to whom. For SRAX, privacy has always been a right. . . . Doing the right thing from day one has placed SRAX a step ahead in the industry. Competitors in digital marketing and consumer data management will be spending up to $55 billion to comply with the California Consumer Privacy Act (CCPA) (http://nnw.fm/4HAjK). The bill gives California residents the right to be informed about how companies gather and use their data, an ideal that is an integral component of BIGtoken's core mission. BIGtoken has been building consumers' trust, resulting in an increase of consumer opted-in data made available to brands, making that data far more valuable than information collected through data mining."

To view the full article, visit http://nnw.fm/8tYZs

About SRAX Inc.

SRAX (NASDAQ:SRAX) is a digital marketing and consumer-data-management technology company. SRAX's technology unlocks data to reveal brands' core consumers and the characteristics of those consumers across marketing channels. Monetizing its data sets, SRAX is growing multiple recurring revenue streams through its various platforms. Through its BIGtoken platform, SRAX has developed a consumer-managed data marketplace where people can own and earn from their data, thereby offering everyone in the internet ecosystem choice, transparency and compensation. SRAX's tools deliver a digital competitive advantage for brands in the CPG, automotive, investor relations, luxury and lifestyle verticals by integrating all aspects of the advertising experience, including verified consumer participation, into one platform. For more information, visit the company's website at www.SRAX.com.

NOTE TO INVESTORS: The latest news and updates relating to SRAX are available in the company's newsroom at http://nnw.fm/SRAX

About NetworkNewsWire

NetworkNewsWire (NNW) is an information service that provides (1) access to our news aggregation and syndication servers, (2) NetworkNewsBreaks that summarize corporate news and information, (3) enhanced press release services, (4) social media distribution and optimization services, and (5) a full array of corporate communication solutions. As a multifaceted financial news and content distribution company with an extensive team of contributing journalists and writers, NNW is uniquely positioned to best serve private and public companies that desire to reach a wide audience of investors, consumers, journalists and the general public. NNW has an ever-growing distribution network of more than 5,000 key syndication outlets across the country. By cutting through the overload of information in today's market, NNW brings its clients unparalleled visibility, recognition and brand awareness. NNW is where news, content and information converge.

To receive SMS text alerts from NetworkNewsWire, text "STOCKS" to 77948 (U.S. Mobile Phones Only)

For more information please visit https://www.NetworkNewsWire.com

Please see full terms of use and disclaimers on the NetworkNewsWire website applicable to all content provided by NNW, wherever published or re-published: http://NNW.fm/Disclaimer

NetworkNewsWire (NNW)
New York, New York
www.NetworkNewsWire.com
212.418.1217 Office
Editor@NetworkNewsWire.com

View Comments and Join the Discussion!