Market Overview

Facebook Unveils Details Of Oculus VR Product Launch

Facebook Unveils Details Of Oculus VR Product Launch
Related FB
Heart Eyes, Party Poppers: Apple Celebrates World Emoji Day
Earnings Preview: Legacy Tech Giant IBM To Report After Wednesday's Close
California Data Privacy Law Highlights Growing Frustration With Tech Industry (Seeking Alpha)

Facebook Inc (NASDAQ: FB) announced the launch of Touch, a virtual reality headset at Oculus Connect, an event held in San Jose, California, and attended by nearly 3,000 people.

The Touch comes on heels of the release of another VR headset called Rift, which was unveiled on March 28, 2016.


Touch would come with VR Sports Challenge and the Unspoken. It also includes an additional sensor and a Rock Band VR connector. The additional sensor would be available for purchase for $79 on at Touch launch. Facebook said the Touch launch lineup will have over 35 titles spanning multiple genres.

Santa Cruz, a feature prototype demonstrating inside-out tracking that opens up the path to standalone as an entirely new VR category, was also unveiled.

Related Link: EBay Makes A Quiet Acquisition To Add To Machine Learning Capabilities


Pre-orders for Touch, priced at $199, is set to begin on October 10. Facebook fixed the shipping date at December 6.

What more, if you had pre-ordered and purchased Rift through, you may have already reserved your place for Touch pre-orders. Pre-order for Touch can be made using the same e-mail address or from your Oculus account at 11:50 p.m. on October 27.

At time of writing, Facebook shares were down 0.26 percent at $128.40.

Full ratings data available on Benzinga Pro.

Do you have ideas for articles/interviews you'd like to see more of on Benzinga? Please email with your best article ideas. One person will be randomly selected to win a $20 Amazon gift card!

Latest Ratings for FB

Jul 2018Credit SuisseMaintainsOutperformOutperform
Jul 2018BarclaysMaintainsOverweightOverweight
Jul 2018Cowen & Co.MaintainsOutperformOutperform

View More Analyst Ratings for FB
View the Latest Analyst Ratings

Posted-In: Oculus Connect Oculus Rift Oculus TouchAnalyst Color News Analyst Ratings Tech General Best of Benzinga


Related Articles (FB)

View Comments and Join the Discussion!