fbpx
QQQ
+ 1.02
343.34
+ 0.3%
DIA
+ 0.27
338.51
+ 0.08%
SPY
+ 1.02
419.84
+ 0.24%
TLT
-0.19
143.48
-0.13%
GLD
-0.33
167.28
-0.2%

Traders Talking Bazaarvoice Takeout, Potential Suitors Decline To Comment

by
September 16, 2016 2:34 pm
Share to Linkedin Share to Twitter Share to Facebook Share to Print License More

Shares of Bazaarvoice Inc (NASDAQ: BV), a relatively unknown small-cap company that connects hundreds of millions of shoppers around the world, saw unusual strength on Friday.

Bazaarvoice's Software as a Service (SaaS) solution enables companies to leverage the voice of its customers by creating online social communities that encourages authentic conversations about a brand.

By Friday afternoon, the stock was higher by more than 1.50 percent while the Nasdaq index was lower by 0.21 percent, and the Dow Jones Industrial Average shed 0.38 percent.

Related Link: A Mixed Quarter For Oracle, But Cloud Business Improving

The move was attributed to a a DealReporter rumor that the company is preparing itself for a sale and several suitors could be interested. The list of potential suitors consist of Oracle Corporation (NYSE: ORCL), salesforce.com, inc. (NYSE: CRM), Adobe Systems Incorporated (NASDAQ: ADBE), SAP SE (ADR) (NYSE: SAP) and Alphabet Inc (NASDAQ: GOOG) (NASDAQ: GOOGL).

Suitors Decline Comment; Analyst Reaction

As is typically the case, companies tend to have a policy of not commenting on rumors, especially those involving M&A activity.

Benzinga reached out to Bhavan Suri, an analyst with William Blair to discuss a potential Bazaarvoice acquisition.

According to Suri, Oracle is a "more likely buyer" as SAP has not been very acquisitive in the marketing and recommendation space. Adobe "could also be" a potential buyer and Salesforce would likely stay out of the bidding process as it needs time to "digest and integrate" Demandware which it acquired earlier in the summer.

At time of writing, Bazaarvoice was up 2.15 percent on the day, trading at $4.99.

Full ratings data available on Benzinga Pro.

Do you have ideas for articles/interviews you’d like to see more of on Benzinga? Please email feedback@benzinga.com with your best article ideas. One person will be randomly selected to win a $20 Amazon gift card!

For the latest in financial news, exclusive stories, memes follow Benzinga on Twitter, Facebook & Instagram. For the best interviews, stock market talk & videos, subscribe to our YouTube channel.


Related Articles

Why Did Mizuho Recommend Adobe Stock?

Adobe Inc (NASDAQ: ADBE) appears poised to benefit from rising demand from accelerating digital transformation, according to Mizuho Securities. The Adobe Analyst: Gregg Moskowitz initiated coverage of Adobe with a Buy rating and a price target of $600. read more

Tech Stocks Aren't A Buy Right Now But One Giant Is An Exception, Says Analyst

Veteran wall street tech analyst Brent Thill has cautioned against buying stocks in the underperforming tech sector, with the exception of social media giant Facebook Inc. (NASDAQ: FB). read more

4 Adobe Stock Analysts On Q1 Results, 'Improving Digital Tailwinds'

Adobe (NASDAQ: ADBE) reported first-quarter revenue of $3.91 billion on Tuesday, up 26% year-over-year. Digital media revenue helped fuel the vibrant performance at $2.86 billion, a 32% year-over-year spike. read more

3 Top Cloud Software Picks From Goldman Sachs Among 12 Initiations

Plenty of opportunity exists in the $1-trillion global cloud software market, but investors should be careful about how they approach the space, according to Goldman Sachs.  The Cloud Analyst: Kash Rangan initiated coverage of 12 cloud software stocks with the following ratings: read more