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Is Snapchat Seeing More Growth Than Twitter?

Is Snapchat Seeing More Growth Than Twitter?
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Pacific Crest Security's Evan Wilson commented on Snapchat's growth claiming the company was growing faster than Twitter Inc (NYSE: TWTR), but slower than Facebook Inc (NASDAQ: FB).

Wilson analyzed key growth metrics for the company:

  • It took Snapchat 18 quarters to reach 110 million daily active users vs. Facebook and Twitter at 24 and 32 quarters, respectively. Quarterly, Facebook is currently growing faster in terms of user growth however.
  • "Snapchat's users are almost as active as Facebook's but far more active than Twitter's"
  • Snapchat's users are more heavily skewed to the United States as 55% of users are international vs. Facebook and Twitter at 63 percent and 78 percent, respectively.
  • "Snapchat has a far lower monetization than Facebook and Twitter at a similar user size."

As Snapchat considers whether to hold an IPO or not, investors may compare these growth metrics with the company's public competitors.

Latest Ratings for TWTR

Mar 2017BarclaysInitiates Coverage OnUnderweight
Feb 2017CitigroupDowngradesNeutralSell
Feb 2017Loop CapitalDowngradesHoldSell

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Posted-In: Evan Wilson Pacific Crest SnapChatAnalyst Color Analyst Ratings Tech Best of Benzinga


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