Cramer On Apple: Investors Must Hold On To It, Speculators Must Stay Away

Shares of Apple Inc. AAPL haven’t been performing well in the last few days going into its annual Worldwide Developers Conference (WWDC) that’s under way right now. But according to CNBC’s Jim Cramer investors should hold on to Apple even though they can see it going down because there is value in it.

Cramer was seen discussing Apple’s stock and the importance of WWDC in the latest episode of CNBC’s “Mad Money”.

Apple Is Both: A Vessel And An Ecosystem

“Today is an important day for Apple,” Cramer began. “It’s the day of the Worldwide Developers Conference where we get some indications about what the software writers from all the cottage industries spawned by Apple have up their sleeves. Apple is both a vessel and an ecosystem. It’s a vessel that smart people can write programs for; it’s an ecosystem because I can link my Apple apps with my new phone.”

The Importance Of Apple’s WWDC

“I think of the developer conference as a flea market mall where smart people can come together to write different programs that make these devices even more valuable than they already are,” Cramer said. “I have said repeatedly that I like the Apple Watch, not just because it fulfils certain of my needs…but also because I am intrigued by the new programs that are being written for it.”

“I want to know what else it can monitor, the developers conference is about that…Getting developers excited for the platform is the key and that’s the essence of what the conference is about.”

Own It, Don’t Trade It

Cramer asked investors to hold on to their Apple Stock, saying, “Here’s the bottom line – own, don’t trade the biggest company on earth. Just own it in a very tough period for the tech stocks and everyone’s portfolio. I can see it’s going down, you can see it’s going down, I just think there’s value.”