Top 3 Consumer Stocks That May Rocket Higher This Quarter - Genesco (NYSE:GCO), J.Jill (NYSE:JILL)

The most oversold stocks in the consumer discretionary sector presents an opportunity to buy into undervalued companies.

The RSI is a momentum indicator, which compares a stock’s strength on days when prices go up to its strength on days when prices go down. When compared to a stock’s price action, it can give traders a better sense of how a stock may perform in the short term. An asset is typically considered oversold when the RSI is below 30, according to Benzinga Pro.

Here's the latest list of major oversold players in this sector, having an RSI near or below 30.

JJill Inc (NYSE:JILL)

On March 19, J.Jill posted better-than-expected quarterly earnings. Claire Spofford, President and Chief Executive Officer of J.Jill, Inc. stated, “Fiscal 2024 performance is a testament to our disciplined operating model as we delivered on our objectives while strengthening our balance sheet, implementing robust total shareholder return strategies and investing in new store growth and systems. Although this year was not without challenges as we continued to navigate a dynamic macro environment, I am proud of all that the team has accomplished enabling us to continue to drive strong cash generation supporting the recent increase of the quarterly dividend and ongoing investment in growth strategies and capital priorities." The company's stock fell around 25% over the past month and has a 52-week low of $17.82.
RSI Value: 23.6
JILL Price Action: Shares of JJill dipped 7.5% to close at $18.03 on Thursday.
Benzinga Pro's real-time newsfeed alerted to latest JILL news.

PVH Corp (NYSE:PVH)

On March 19, UBS analyst Jay Sole maintained PVH with a Buy rating and lowered the price target from $172 to $160. The company's stock fell around 18% over the past month and has a 52-week low of $62.94.
RSI Value: 26.9
PVH Price Action: Shares of PVH fell 0.7% to close at $64.83 on Thursday.
Benzinga Pro’s charting tool helped identify the trend in PVH stock.

Genesco Inc (NYSE:GCO)

On March 7, the company reported fourth-quarter adjusted earnings per share of $3.26, missing the street view of $3.31. Quarterly sales of $745.949 million (increased 1% year over year) missed the analyst consensus estimate of $784.85 million. Mimi E. Vaughn, Genesco's Board Chair, President and Chief Executive Officer, said, "Our performance was led by Journeys as the strategic growth initiatives we've implemented over the past 12 months fueled strong full priced selling and mid-teens comp growth." The company's stock fell around 42% over the past month and has a 52-week low of $20.09.
RSI Value: 24.4
GCO Price Action: Shares of Genesco fell 3.1% to close at $22.04 on Thursday.
Benzinga Pro’s signals feature notified of a potential breakout in GCO shares.