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On Wednesday, McDonald’s Corporation MCD hosted an investor discussion webcast. Highlights from the webcast include:
- The company is currently in “transformational times”
- Says dollar menu has eroded image
- Plans to focus menu on regional market; will take out 8 menu items
- Plans to address labor inflation concerns
- Changes to take place around end of Q1 next year
- Plans to be more “culinary inspired”
- Wants to eliminate image of unhealthy food; lost market share on consumer shift to healthier food
- Still committed to returning $18 - $20 billion to shareholders
- CEO says company is not underperforming in the U.S. now
- Plans to incorporate Apple Pay
- CEO says margins recently suffered mostly due to sales
- Taco Bell breakfast has not hurt sales
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