Synacor Inc was formed as a New York corporation in January 1998 with the name Chek, Inc., in November 2002, company re-incorporated under the laws of the State of Delaware. The Company completed its Initial Public Offering in February 2012. The Company together with its subsidiaries is engaged in providing start experiences, video solutions, identity management, and cloud-based services across multiple devices for cable, satellite, telecom and consumer electronics companies. It also provides authentication and aggregation solutions for delivery of personalized, online content. The Company's technology allows its customers to package personalized, online content and cloud-based services with their Internet, communications, television and other offerings. The Company's services are offered by its customers to their clients under their own brands on Internet-enabled devices such as PCs, tablets, smartphones and connected TVs. It delivers modern, multiscreen experiences and advertising to consumers that require scale, actionable data and sophisticated implementation. The Company's product offerings are categorized as Start, Watch, and Communicate. Start includes company's portals, next-gen startpages, widgets, thematic mobile apps, and syndicated content. These cross-devices start experiences help customers increase consumer engagement with their brand by delivering relevant content and apps to their customers. Watch includes Cloud ID Authentication and Search & Discovery Metadata platforms, as well as advanced video services. Communicate includes its longtime business of delivering white-label email and messaging solutions, including hosting, security, migration and more. The Company's portfolio of products and services includes Start Experiences, Advertising, Video Experience, Cloud ID, Communications (Email), and Subscriber-based Services. The Company's technology offers customers solution by providing access to online products and services. The Company monetizes the online traffic generated by consumers through search advertising, digital advertising, and syndicated content. The Company's sales and marketing efforts focus on five areas including customer acquisitions, client services, and account management, marketing and advertising sales. The Company's customers include high-speed Internet service providers including Cequel Communications, LLC, or Suddenlink Communications, Mediacom Communications Corporation and CenturyLink, Inc., or CenturyLink, as well as consumer electronics manufacturers including Toshiba America Information Systems, Inc., or Toshiba. The Company's competitors includes Facebook, Inc., Yahoo! Inc., or Yahoo!, Google, AOL LLC, or AOL, Hulu, Netflix, Amazon, MSN, a division of Microsoft Corporation, or Microsoft, ESPN3, F-Secure Corporation, Exent Technologies Ltd., Zynga Inc., MLB Advanced Media, Symantec Corporation, McAfee, Inc., Activision Blizzard, Inc. and Electronic Arts Inc. The Company generally is not regulated other than under international, federal, state and local laws applicable to the Internet or e-commerce or to businesses in general.