Synacor Inc., formerly known as CKMP, Inc., was incorporated on January 1998. The Company provides start experiences or startpages and homescreens, TV Everwhere, Identity Management, and cloud-based services across multiple devices for cable, satellite, telecom and consumer electronics companies. It also provides authentication and aggregation solutions for delivery of personalized, online content. The Company's technology allows its customers to package personalized, online content and cloud-based services with their Internet, communications, television and other offerings. The Company's services are offered by its customers to their clients under their own brands on Internet-enabled devices such as PCs, tablets, smartphones and connected TVs. The Company's technology provides single sign-on capability, enabling consumers to seamlessly sign in and consume packaged online content and services from numerous programmers and content providers. These services include, but are not limited to, e-mail, security, online games, music and authentication of TV Everywhere, a technology enabling consumers with applicable rights to access on-demand television online via multiple devices including PCs, tablets, smartphones and connected TVs. The consumers access these services on demand through a user-friendly, customer-branded online solution and, increasingly, across multiple devices. The Company's technology offers its customers to gain access to a range of programmers and content and service providers with whom the Company has licensing and distribution agreements. It provides technology solution that enables its customers to drive consumer engagement and generate new revenue streams through an array of online content and services such as search, advertising, TV Everywhere and value added services. The Company's customers use its technology to develop personalized start experiences that serves their consumers' respective online destinations for communication services, entertainment offerings and support services. Its start experiences enable the customers to combine entertainment, such as television shows, multi-player games and streaming music based on a subscriber's access rights and preferences with communications offerings such as voicemail, e-mail, and third party messaging services like Yahoo Mail, Google Gmail, MSN Hotmail, Facebook, and Twitter. The Company currently operates and maintains six data centers in regionally diverse locations and have a network operations center which is staffed 24 hours a day, seven days a week. Its customers principally consist of high-speed Internet service providers such as Charter Communications Inc., or Charter, and CenturyLink, Inc., or CenturyLink, as well as consumer electronics manufacturers, such as Toshiba America Information Systems, Inc., or Toshiba. Its sales and marketing efforts focus on five primary areas: customer acquisitions, client services, account management, marketing and advertising sales. The customer acquisition team consists of direct sales personnel who call upon prospective customers such as large and mid-sized high-speed Internet service providers and consumer electronics manufacturers. Once an agreement is reached, client services team assumes responsibility for managing the customer relationship during the time of the initial deployment and integration period, which is usually three to six months. After deployment, the account management team takes over management of the customer relationship, analyzing the ways in which a customer could further benefit from increased use of the products and services. The marketing team along with account management team delivers marketing programs to support the customers' sales efforts as well as their interaction with consumers for the products and services. The Company generally is not regulated other than under international, federal, state and local laws applicable to the Internet or e-commerce or to businesses in general.