Nathan's Famous Inc was incorporated in Delaware on July 10, 1992 under the name 'Nathan'sFamous Holding Corporation' to act as the parent of a Delaware corporation then-known as Nathan's Famous, Inc. On December 15, 1992, it changed its name to Nathan's Famous, Inc. The Company is engaged in the marketing of the 'Nathan's Famous' brand and the sale of products bearing the 'Nathan's Famous' trademarks through several different channels of distribution. The operation and franchising of quick-service restaurants features Nathan's Beef Hot Dogs, crinkle-cut French-fries, and a variety of other menu offerings, which operate under the name 'Nathan's Famous,' the name first used at its original Coney Island restaurant. The Branded Product Program, introduced in fiscal 1998, which allows foodservice operators to prepare and sell Nathan's World Famous Beef Hot Dogs and certain other proprietary products outside of the realm of a traditional franchise relationship while making limited use of the Nathan'sFamous trademark. A licensing program which began in 1978, which authorizes various third parties to manufacture, market and distribute various bulk and packaged products bearing the Nathan's Famous trademarks to food service customers and retail customers through supermarkets, club stores and other grocery-type outlets. It also owns the Arthur Treacher's brand and trademarks. Its menu is designed to take advantage of site-specific market opportunities by adding complementary food items to the core menu. Arthur Treacher's product is its 'Original Fish-n-Chips,' consisting of fish fillets coated with a special batter prepared under a proprietary formula, deep-fried golden brown, and served with English-style chips and corn meal 'hush puppies.' It is subject to Federal Trade Commission regulation and several state laws that regulate the offer and sale of franchises.