Gordmans Stores, Inc., was formed in Delaware in 2008. The Company is an everyday value price department store retailer featuring a large selection of the latest brands, fashions and styles at up to 60% off department and specialty store prices every day in a fun, easy-to-shop environment. Its merchandise assortment includes apparel for all ages, accessories (including fragrances), and footwear and home fashions. As of February 1, 2014, it operated 93 stores under the trade name 'Gordmans' located in 19 states situated in a variety of shopping center formats, including regional enclosed shopping malls, lifestyle centers and power centers. Its merchandise selection includes apparel, footwear, accessories (including fragrances), and home fashions products. Within apparel, it offers young men's, men's, juniors', women's, team, plus sizes, maternity and children's clothing, which includes offerings for infants, toddlers, boys and girls. Its accessories business includes designer fragrances, intimate apparel, handbags, sunglasses, fashion jewelry, legwear and sleepwear. Its stores also feature a large home fashions section, which includes wall art, photo frames, accent furniture, accent lighting, candles, ceramics, vases, seasonal décor, floral and garden, gourmet food and candy, toys, luggage, pet accessories, housewares, decorative pillows, fashion rugs, bedding and bath. Its main target guest is a 30 to 50-year-old mother with children living at home with a household income ranging from $50,000 to $100,000. The Company competes with other retail formats: traditional department stores such as Macy's and Dillard's, national mid-tier chains including Kohl's and J.C. Penney, discount stores including Target and Wal-Mart and specialty stores such as Old Navy.