Market Overview

Menchie's Partners with HERSHEY to Offer Limited Time WHOPPERS Flavor and HERSHEY Experience Sweepstakes


Bringing the New Year in on a sweet note, Menchie's, the world's largest self-serve frozen yogurt franchise, has once again partnered with The HERSHEY Company to offer a new limited-time flavor that features WHOPPERS Malted Milk Balls and a sweepstakes with a trip fit for any HERSHEY'S chocolate lover.

Classic Chocolate Malt made with WHOPPERS is a froyo twist on a classic candy. To celebrate this new flavor Menchie's and HERSHEY have teamed up to give one lucky guest a prize of epic chocolate proportions. The winner will receive roundtrip airfare for four people, a three day/two night stay in Hershey, PA, passes for four to Hersheypark®, Hershey Chocolate World® Attraction and $500 spending money. Guests can enter to win by using their registered mySmileage account at Menchie's during the month of January.

"HERSHEY is a global confectionery leader and the largest chocolate manufacturer in North America that has some of consumer's favorite brands and we are honored to partner with them for a third year as we continue to offer our guests their favorite HERSHEY products in frozen yogurt form. Together, we continue to bring new, one-of-a-kind flavors to market, and partnerships with beloved brands that allow us to spread smiles and goodness with our loyal fans," said Amit Y. Kleinberger, CEO of Menchie's.

Additionally, guests will go nuts for the new January froyo flavor Rich ‘n' Nutty Pistachio, which is made with real pistachios. Participating locations will take guests to a tropical paradise with Tahitian Vanilla made with Coconut Milk, Menchie's first flavor made with coconut milk.

For more information regarding Menchie's, including store locations or franchising opportunities, please visit Like Menchie's on Facebook at or follow on Instagram at and on Twitter at To learn more about the HERSHEY giveaway, please visit

About Menchie's

Menchie's creates lasting memories by providing an unparalleled guest experience with a mission to make every guest smile. Menchie's is a world-leader of ensuring best-in-class products and is the ambassador of frozen yogurt quality worldwide. With over 500 stores, the franchise has locations open in the United States, Canada, China, Japan, United Arab Emirates, Saudi Arabia, India, and more. Menchie's expects to celebrate 600 stores in 2016. Guaranteeing happiness in every cup, the brand offers guests premium rotating yogurt flavors and delicious toppings for unlimited combinations in every bite. The proprietary collection is made from the milk of "smiley" California cows, which have not been treated with artificial growth hormones (rBST). Menchie's frozen yogurt contains live and active cultures and has received the Live and Active Culture (LAC) seal indicating its endorsement by the National Yogurt Association.

for Menchie's
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