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Kroger to Celebrate Raising $30 Million over 10 Years for Breast Cancer Awareness in Cincinnati

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More than 5,000 Kroger Associates will form a human breast cancer awareness ribbon September 29 on field of Paul Brown Stadium during Kroger Leadership Summit

CINCINNATI, Sept. 22, 2015 /PRNewswire/ -- The Kroger Co. (NYSE: KR) today announced plans to bring more than 5,000 associates from across the country to Cincinnati from September 28 – 30 for the company's Kroger Leadership Summit.

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The Kroger Leadership Summit will include managers from every store, manufacturing facility, distribution center and office in the country joining together to discuss the company's growth strategy and Kroger's ongoing commitment to its customers, associates and the communities it serves.

During the meeting, attendees will participate in a Sharing Courage walk on September 29 to raise funds and awareness for breast cancer research, detection and treatment. The walk will conclude at Paul Brown Stadium, home of the Cincinnati Bengals, where Kroger associates will take the field to form a massive, human pink ribbon to show solidarity with breast cancer survivors and their allies in the fight against this deadly disease. Including local associates, their families, friends and other partners, Kroger expects nearly 7,000 to participate in this one-of-a-kind event.

"Our associates are proud partners in the fight against breast cancer," said Tim Massa, Kroger's group vice president of human resources and labor relations. "One in eight women is diagnosed with breast cancer during their lifetimes. And when somebody is diagnosed, everyone around them is impacted. We want our associates and our communities to know that we're in this together."

This breast cancer awareness walk and ribbon formation reinforces the theme of Kroger's Leadership Summit – that Kroger associates, both individually and collectively, can "Make a Difference" in the lives of their customers and their communities.

This is the 10th year of Kroger's Sharing Courage campaign, held annually during the month of October. Since its inception, Kroger and its customers, associates and supporting partners have raised more than $30 million to support local breast cancer initiatives.

In addition to Kroger's planned activities on September 29, Kroger on September 30 will light its downtown Cincinnati headquarters building pink, an annual event in partnership with Yoplait.

Kroger, one of the world's largest retailers, employs nearly 400,000 associates who serve customers in 2,623 supermarkets and multi-department stores in 34 states and the District of Columbia under two dozen local banner names including Kroger, City Market, Dillons, Food 4 Less, Fred Meyer, Fry's, Harris Teeter, Jay C, King Soopers, QFC, Ralphs and Smith's.  The company also operates 781 convenience stores, 327 fine jewelry stores, 1,350 supermarket fuel centers and 37 food processing plants in the U.S.  Recognized by Forbes as the most generous company in America, Kroger supports hunger relief, breast cancer awareness, the military and their families, and more than 30,000 schools and community organizations. Kroger contributes food and funds equal to 200 million meals a year through more than 100 Feeding America food bank partners. A leader in supplier diversity, Kroger is a proud member of the Billion Dollar Roundtable and the U.S. Hispanic Chamber's Million Dollar Club.  

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SOURCE The Kroger Co.

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