Automotive Occupant Sensing System Market Projected to Reach $1.6 Billion – New Report by MarketsandMarkets

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The report classifies and defines the automotive occupant sensing system and whiplash protection system market in terms of volume and value. North America has the highest market share in the global occupant sensing market. (http://www.marketsandmarkets.com/Market-Reports/occupant-sensing-whiplash-protection-system-market-2667808.html)

(PRWEB) September 20, 2014

According to the report "Automotive Occupant Sensing System (OSS) and Whiplash Protection System (WPS) Market for Passenger Cars - by Geography - Trends and Forecasts 2014 - 2019", by MarketsandMarkets, classifies and defines automotive occupant sensing system and whiplash protection system market in terms of volume and value.

The report highlights potential growth opportunities in the coming years as well as covers review of the - market drivers, restrains, growth indicators, challenges, legislation trends, market dynamics, competitive landscape, and other key aspects with respect to Automotive Active Safety Systems Market.

Browse 71 market data tables with 50 figures spread through 291 pages and in-depth TOC on "Automotive Occupant Sensing System (OSS) and Whiplash Protection System (WPS) Market ".
http://www.marketsandmarkets.com/Market-Reports/occupant-sensing-whiplash-protection-system-market-2667808.html

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Asia-Pacific: Growing Market for Whiplash Protection System

The Asia-Pacific region includes developing countries such as China, India, and Thailand. Factors such as adoption of safety regulations by governments/agencies, growing concern of consumer for automotive safety technologies, increasing vehicle sales & safety installations per vehicles are accelerating the demand of Automotive Occupant Sensing System and Whiplash Protection System. Automotive safety system suppliers Takata Corporation (Japan) is the dominant player in this region which is anticipated to drive the demand for the automotive occupant sensing system and whiplash protection system. Apart from these, the global players such as Autoliv (Sweden), Robert Bosch (Germany), and Continental AG (Germany) have their presence in the Asia-Pacific region, which is also expected to influence the market demand for Automotive Occupant Sensing System and Whiplash Protection System.

Europe: Growing Market for Automotive Occupant Sensing System and Whiplash Protection System

In 2009, Europe experienced an economic downturn that affected many industries within the region and is currently in its recovery phase. As such, the Automotive Occupant Sensing System and Whiplash Protection System Market is projected to show a stable growth rate for the period under study. Europe is the major market for occupant sensing system and whiplash protection system and home to a number of automotive safety system suppliers such as Autoliv (Sweden), Robert Bosch (Germany), Continental AG (Germany), and Delphi Automotive (U.K.).

The Americas: Automotive Passive Safety Systems Market Shows Healthy Growth Rate

The Americas region comprises the U.S., Mexico, Brazil, Canada, and others. Mexico and Brazil are the emerging economies in this region. The United States New Car Assessment Program (US NCAP) is a flagship consumer information program of the U.S. Department of Transportation's National Highway Traffic Safety Administration (NHTSA). In the coming years, US NCAP will adjust its rating system to reflect the improvements in the safety features in the U.S. vehicles. This will make it more stringent for a vehicle to achieve top ratings, thus encouraging manufacturers to produce vehicles exceeding the minimum federal safety requirements. This is expected to positively affect the Occupant Sensing System and Whiplash Protection System Market. Safety systems suppliers like Continental AG (Germany), Takata Corporation (Japan), Robert Bosch GmbH (Germany), and Autoliv Inc. (Sweden) have a major presence in the Americas region.

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The report covers the market of Automotive Occupant Sensing System and Whiplash Protection System in terms of volume and value. The market size, from 2011 to 2019 with regards to volume, is provided in terms of thousand units, whereas the value is provided in terms of USD million. The Automotive Occupant Sensing System and Whiplash Protection System Market are broadly classified by geography (Asia-Pacific, Europe, North America and RoW), focusing on key countries in each region.

Rise in safety regulations across the globe is expected to drive the demand for occupant sensing system and whiplash protection system. In addition, New Car Assessment Program's (NCAP) where vehicles are awarded with ratings (based on its safety performance) growth of global automotive industry will drive demand for such safety systems as well as will increase awareness.
To promote adoption of advanced safety measures, safety certification body has promoted and conducted independent research as well as testing to assess vehicle safety and environmental characteristics. Recently, Euro NCAP announced that only cars with Advance Driver Assistance System (ADAS) would be awarded top five-star safety ratings.

North America region is the largest market for occupant sensing system, with U.S. accounting for a majority of the market share in 2013 and Asia Pacific region is the largest market for whiplash protection system, with China accounting for a majority of the market share in 2013. Countries such as India, Japan, and South Korea have also enhanced the automotive occupant sensing system and whiplash protection system market in Asia Pacific. The growing automotive industry, upcoming regulations for occupant safety and rising consumer value of safety technologies in these regions have increased the market for automotive occupant sensing system and whiplash protection system. The luxury car market in the Asian countries is witnessing a positive growth, thus raising the demand for safety systems

The report classifies and defines the automotive occupant sensing system and whiplash protection system market in terms of volume and value and provides qualitative and quantitative insights about occupant sensing system and whiplash protection system. It also gives a comprehensive review of the market drivers, restraints, opportunities, challenges and key issues in the Automotive Occupant Sensing System and Whiplash Protection System Market. The key players in this market have also been identified and profiled.

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For the original version on PRWeb visit: http://www.prweb.com/releases/occupant-sensing-system/market/prweb12184374.htm

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