TD Ameritrade Awarded Highest Rating of 4 ½ Stars; Named Best for Novices and Long-Term Investing

OMAHA, Neb.--(BUSINESS WIRE)--

TD Ameritrade Holding Corporation AMTD today is pleased to announce that its brokerage subsidiary TD Ameritrade, Inc. (“TD Ameritrade”), has been named “Best for Novices” and “Best for Long-term Investing” by Barron's 2014 online broker survey, published in its Mar. 15, 2014 issue.

The annual study surveyed the capabilities of 20 online brokers in eight categories from the perspective of the wealthy, active trader: Trading Technology, Usability, Mobile, Range of Offerings, Research Amenities, Portfolio Analysis & Reports, Customer Service & Education, and Costs. TD Ameritrade received an overall rating of 4 ½ stars (out of a possible 5 stars) and received the highest point total in the Research Amenities and Range of Offerings categories.*

The study also ranked brokers in six sub-categories, naming a “best” in each. TD Ameritrade received top billing in:

• Best for Long-term Investing
• Best for Novices

The broker was also named one of the top five best in three other sub-categories: Best for Frequent Traders, Best for In-Person Service and Best for Options Traders. And received distinction as a leader in investor education.

“We're proud of the recognition, but never satisfied with the status quo,” said Steve Quirk, senior vice president of the trader group, TD Ameritrade. “Being client centric is part of our culture that drives everything we do. We never stop improving on the offerings for all clients – from the novice investor looking for education, to the long-term investor focused on retirement or the sophisticated trader using options as part of their overall strategy. Our tailored platforms and top-notch service ensure our clients receive what they want when they want it.”

These accolades are just the latest in a series of third-party acknowledgements for TD Ameritrade's offerings in 2014. In recent months Kiplinger's Personal Finance named TD Ameritrade the “Best Broker for ETFs,” and Stockbrokers.com named TD Ameritrade the #1 overall broker. For more information on these and other accolades, please visit http://www.amtd.com/inside-td-ameritrade/third-party-praise/default.aspx.

And, for the latest news and information about TD Ameritrade, follow the Company on Twitter, @TDAmeritradePR.

* TD Ameritrade was evaluated against 19 others in the 2014 Barron's Online Broker Review, March 15, 2014, and was awarded 4.5 stars overall (along with 3 others). The firm was ranked 1st in the categories “Best for Long-Term Investing” and “Best for Novices.” TD Ameritrade was also among those listed in the categories Best for Frequent Traders (ranked 4th), Best for Options Traders (ranked 2nd) and Best for In-Person Service (ranked 5th). Star ratings are out of a possible 5. Barron's is a trademark of Dow Jones. L.P. All rights reserved.

Source: TD Ameritrade Holding Corporation

About TD Ameritrade Holding Corporation
Millions of investors and independent registered investment advisors (RIAs) have turned to TD Ameritrade's AMTD technology, people and education to help make investing and trading easier to understand and do. Online or over the phone. In a branch or with an independent RIA. First-timer or sophisticated trader. Our clients want to take control, and we help them decide how — bringing Wall Street to Main Street for more than 37 years. An official sponsor of the 2014 and 2016 U.S. Olympic and Paralympic Teams, TD Ameritrade has time and again been recognized as a leader in investment services. Please visit TD Ameritrade's newsroom or www.amtd.com for more information.

Brokerage services provided by TD Ameritrade, Inc., member FINRA (www.FINRA.org)/SIPC (www.SIPC.org)/NFA (www.nfa.futures.org)