OBJE: Mobile Boom Creates Multi-Billion-Dollar Market for Gaming Apps Like Phantasmic

SARASOTA, Fla.--(BUSINESS WIRE)--

OBJ Enterprises OBJE and its partners could be entering the multi-billion-dollar digital gaming market at just the right time. Booming tablet and smartphone sales are creating massive, worldwide demand for fun and engaging mobile entertainment.

According to a report released late last year by industry analysts Transparency Market Research, the global gaming market is forecast to grow to an incredible $117.9 billion by 2015. The majority of that growth will come from mobile gaming.

The huge growth in mobile gaming is due to the dramatic rise in popularity of tablets and smartphones, both of which allow gamers to play almost anywhere. Market analysts IDC predict that a total of 122.3 million new tablets were shipped last year, and U.S. mobile carrier AT&T announced this month that it sold a record number of smartphones in the fourth quarter of 2012.

Global investment firm Digi-Capital reported this week that downloadable, free-to-play games could deliver 55 percent of mobile and tablet app revenue and 93 percent of mobile and tablet app downloads by 2016. Thanks to the rise of mobile gaming, the basis of competition across gaming market sectors continues to move towards free-to-play business models.

OBJE is working hard to capitalize on these trends. Novalon Games, an emerging gaming developer founded by the joint venture of OBJE and Source Street, LLC, revealed a sneak peak of Phantasmic, its new gaming for Apple (AAPL) devices. Potential investors and gamers can now play the beta version of the game's first level at www.novalongames.com/phantasmic-demo.

Phantasmic is a free-to-play game optimized for the mobile marketplace. It's the first of two brand new Apple AAPL iOS and Google GOOG Android gaming apps scheduled for release by Novalon in 2013.

Obscene Interactive is a division of OBJ Enterprises, Inc. that is working to develop innovative products to service the fast-growing social gaming sector alongside companies such as Glu Mobile Inc. GLUU, The9 Limited NCTY and Majesco Entertainment Co. COOL.

Follow OBJ Enterprise on Twitter at www.twitter.com/OBJEnterprises.

About Obscene Interactive

Obscene Interactive, a subsidiary of OBJ Enterprises, Inc. OBJE, is an emerging global developer of social gaming applications. OBJE's cutting-edge technology platform enables its titles to be accessible to a broad audience of consumers all over the world, supporting multiple platforms for universal appeal. Obscene Interactive is focused on delivering the best in social gaming solutions to the mass market. For investment information and performance data, please visit www.ObsceneInteractive.com/investors.html.

Notice Regarding Forward-Looking Statements

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: This news release contains forward-looking information within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, including statements that include the words "believes," "expects," "anticipate" or similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of the Company to differ materially from those expressed or implied by such forward-looking statements. In addition, description of anyone's past success, either financial or strategic, is no guarantee of future success. This news release speaks as of the date first set forth above and the Company assumes no responsibility to update the information included herein for events occurring after the date hereof.