Market Overview

New 2013 Flyover Championship Cycling Series & Presenting Sponsor Announced

SIOUX FALLS, S.D.--(BUSINESS WIRE)--

Of interest to racing cyclists in the Midwestern United States is new buzz around the Midwest Omnium Race Series, called The 2013 Flyover Championship Series, which just acquired a major sponsorship from Legacy Electronics, Inc. The 2013 Flyover Championship will bring together 5 separate cycling events in Iowa, Minnesota, Nebraska, and South Dakota starting in April and ending in August. “We are pleased to present the 2013 Flyover Championship Race Series,” said Jason Engle, CEO of Legacy Electronics, Inc. He added, “Cycling is an exciting sport that promotes a positive lifestyle and enthusiasm in the local communities where the races are held, and Legacy is proud to sponsor this new event.”

Last year's Bicycle Blues and BBQ (Photo: Business Wire)

Last year's Bicycle Blues and BBQ (Photo: Business Wire)

The goal of The 2013 Flyover Championship Series, indicated race managers, is to synergize and cross-promote the efforts of the individual races and establish the richest regional amateur race series that promotes growth and participation in Midwest cycling events. Their plan is to make the Flyover states a destination for competitive cyclists in North America.

Featured Omnium Races

The five races participating in this first year's event, in chronological order, will be:

All events are sanctioned by USA Cycling, which provides oversight for the Olympic training team and the majority of all cycling races in the USA. Each race will provide its own prizes and sponsorships, but will also contribute to the overall $20,000 cash purse for the 2013 Midwest Flyover Championship.

Tim Putnam, race director for the Bicycle Blues & BBQ in Clear Lake, Iowa, said “The Midwest Flyover is going to benefit our individual races and the racers themselves, and allow our racers to compete regionally.”

Mike Delaney, director for the Minnesota Memorial Classic, added “This regional race will mean more competitors, more fun, and a new level and mix for our racers. We think the Flyover will bring in more competitors and talent from neighboring areas.”

“The number of in-state racers we typically have,” said Rich Pearson, N.O.W.'s race director, “is low when compared to races in California or Colorado, but the Flyover series will increase participation that will make our race bigger and better for everybody.”

For more Flyover information

For updated information, check the 2013 Midwest Flyover website. Potential sponsors or race participants may also contact race directors within their state and contact Tim Putnam at competitor@midwestflyover.com or sponsor@midwestflyover.com, or follow the series on Twitter at #midwestflyover.

About the Presenting Sponsor

Founded in 1993, Legacy Electronics is a U.S.-based electronics contract manufacturer, designer and tester, headquartered in Sioux Falls, SD. Legacy Electronics CEO, Jason Engle, can be reached for comments on Legacy at (605) 339-9600, extension 401.

PRowrite Public Relations
Christel K. Hall, APR CBC, 949-291-5988
or
2013 Midwest Flyover
Tim Putnam, 641-425-1960

 

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