Market Overview

Research and Markets: Future of Mobile Money in Europe and North America: Critical Requirements and Strategies for Success

DUBLIN--(BUSINESS WIRE)--

Research and Markets (http://www.researchandmarkets.com/research/3vtvh4/future_of_mobile) has announced the addition of the "Future of Mobile Money in Europe and North America: Critical Requirements and Strategies for Success" report to their offering.

This report has four areas of focus:

1. Making or accepting payments from bank accounts using mobile handset - includes payments made through non-traditional providers such as PayPal, and payments made to businesses (P2B)

2. Transferring money between individuals - using payment applications designed specifically to work with mobile handsets (Person to Person)

3. Making payments to retailers - either using contactless technology and Near Field Communications or using Cloud-based approaches that integrate with merchant management approaches

4. Merchants receiving payments using mobile handsets and devices as tills

The report looks at the impact of NFC and contactless terminals versus Cloud-based technology (Cloud-based defined as provision of services using existing mobile technology, together with simple card-reading devices, with the rest of the credit card acceptance process - and possibly also the acquiring process - being carried out based upon remotely hosted software). The report takes into account that the challenge from companies such as Square, PayPal, Intuit and iZettle is only partly based in the cloud using this definition, but considers the potential game changing event that total by-pass of the established players in merchant services using pure Cloud technology

represents.

The report considers the views of all players, drawing on research and lessons from other continents, to help stress test the business case, spot potential markets and identify the way forward to sustain industry growth. The findings are based on an independent expert reviewing hundreds of proprietary sources through Clarion networks, paid subscriptions, and the www to find the so what? meaning for the industry, saving time, energy and resources for Clarion customers

Key Topics Covered:

STRATEGY SNAPSHOT

MARKET OVERVIEW

IMPORTANT MARKET CHARACTERISTICS

SPOTLIGHT ON NEAR FIELD COMMUNICATION (NFC)

OVERVIEW FOR ALL 4 AREAS OF MOBILE FINANCIAL SERVICES

STRATEGIC ISSUES

COUNTRY ANALYSIS OF MOBILE AND CONTACTLESS PAYMENTS

APPENDIX

RESEARCH SOURCES

Companies Mentioned

- square

- pingit

- paypal

For more information visit http://www.researchandmarkets.com/research/3vtvh4/future_of_mobile

Research and Markets
Laura Wood, Senior Manager.
press@researchandmarkets.com
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Computing, Banking, CRM

 

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