Market Overview

ProofHQ and AtTask Partner to Slash Time from Project Review Workflow


Study Supports Integration of Online Proofing Yields 56% Faster Project Delivery

London (PRWEB) November 01, 2012

ProofHQ, developer of the leading online proofing tool for designers and marketing professionals, and AtTask, an industry leader in Software-As-A-Service (SaaS) project and work management software, today announced a partnership to integrate the ProofHQ solution into the AtTask product for enterprise marketing teams. Instead of relying on emails, attachments and hard copies to circulate and review marketing collateral, AtTask users can now share, review and approve online proofs instantly within their AtTask applications, saving users substantial time and streamlining revision efforts.

An IntelliLink study of online proofing implementations revealed that review and approval processes are significantly more efficient when using online proofing. The ProofHQ integration with AtTask will see users benefitting from 56% faster project delivery, as well as a 59% reduction in the time spent managing the process. The study also found that overall rounds of revisions are reduced by 29%.

According to a recent IDC survey, information workers waste a significant amount of time each week dealing with a variety of challenges related to working with documents. This wasted time costs an organization $19,732 per information worker per year and amounts to a loss of 21.3% in the organization's productivity.*

“Version control in any revision process can be costly due to the time spent managing multiple documents and formats used by today's workforce,” said Mat Atkinson, CEO, ProofHQ. “To launch an online review directly from AtTask will eliminate the inefficiencies of emailing PDF attachments or circulating hard copy proofs. The integration of ProofHQ into AtTask will help users to better manage their workflows for approving marketing collateral.”

Key features of the ProofHQ integration with AtTask include:

  •     Online proofing in context of specific projects and tasks management
  •     Management of proofing workflow within a single AtTask application
  •     Creative briefs management
  •     Financial administration of marketing projects
  •     Reports and dashboards for campaigns, work progress, collateral types and customers

“ProofHQ is a tremendous addition to our product,” said Nate Bowler, General Manager of AtTask's Marketing Solutions Group. “Our customers are continuously looking for ways to make workflows simpler and more efficient. AtTask is committed to empowering them with the best tools for enhancing visibility and productivity in all aspects of their work.”

For more information, please visit

About ProofHQ
ProofHQ is an online proofing solution for marketing teams of any size in any industry who need to deliver marketing projects faster and more efficiently. Unlike email and hardcopy proofing, ProofHQ enables review teams to collaborate simultaneously on creative content. ProofHQ streamlines approval workflow and can be used across all media including print, digital and audio-visual. It measurably speeds up project delivery and significantly reduces management time, revisions, errors and costs. For more information, please visit

About AtTask
AtTask is the Software-as-a-Service (SaaS) leader in project and work management solutions for enterprise teams. AtTask provides the work visibility and accountability that enterprise departments lack by enabling knowledge workers to better receive, plan, prioritize, and coordinate their work. AtTask provides an easy-to-use solution that improves productivity, social collaboration, recognition, and results. AtTask has a broad range of customers including Global 2000 brands such as Nike, Cisco, ABC, ESPN, 3M, and Trek. Additionally, AtTask was recently recognized as a Leader in the Gartner Inc. 2012 Magic Quadrant for Cloud-Based Project and Portfolio Management (PPM) Services.
*IDC White Paper, sponsored by Adobe, Bridging the Information Worker Productivity Gap: New Challenges and Opportunities for IT, September 2012

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