Market Overview

New Look: Kelly Brook Launches Christmas Collection

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LONDON, UNITED KINGDOM--(Marketwire - Nov. 5, 2012) - It's that time of year again when sequins, bling and glitter start sneaking into our wardrobes and long days in the office are followed by after-work drinks and late night festivities...that's right, the party season is finally upon us!

To celebrate this on-set of wintry weather and invites galore, the gorgeous Kelly Brook has designed a show-stopping Christmas Collection that will take you to every occasion in effortless style. The new range is full to the brim with statement dresses, chic separates and luxe accessories, all with a generous sprinkling of sparkle!

Metallics in silvers, pewters and midnight blues make up the colour palette for the collection and are offset with the use of texture - faux-fur, gothic lace, super-soft mohair and elegant tweed. The collection is perfect for mixing and matching, making it an ideal capsule wardrobe for a party-season full of dinner dates, cocktail catch-ups and long, lazy lunches!

The floor length, silver sequin encrusted gown with sexy thigh-high split is a definite hero piece as is the pewter mini-dress with ruched fabric that hugs and skims in all the right places. For a more laid back look that doesn't compromise on the glam factor, the nude blouse with embellished cuffs or cream mohair jumper with diamante detail are perfect with skinny jeans and a pair of Kelly's signature platform peep-toes! To keep warm, cosy and more importantly super-stylish, the faux-fur coat is an absolute must-have!

Accessories are your trusted friends when it comes to taking an outfit from day to night - slip on a pair of the sequin ankle boots or double-strap Mary-Janes, pop a glittering clutch bag under your arm and you're red-carpet ready!

Kelly has injected her personality into this Christmas collection - it's fun, vibrant and sexy! Keeping to her design ethos - all the styles have been created to flatter, enhance and compliment the female silhouette and make the women who wear it feel fabulous!

The collection will be available from the end of October online and in selected stores and prices start from GBP 19.99.

About New Look

Founded in 1969 New Look has 626 stores in the UK and ROI, a transactional website and 308 stores in France trading under the name Mim. In addition, New Look has 51 New Look branded stores in France, Belgium and Holland and 118 franchise stores including UAE, Bahrain, Kuwait, Egypt and Saudi Arabia.



-- 43% of the British female population (aged 13+ years; excluding Northern
Ireland) has purchased an item of Womenswear (includes Women's
Outer/Sports, Nightwear, Underwear, Hosiery, Footwear & Accessories)
from New Look in the past year (52 w/e 10th June 2012). This amounts to
about 10.5 million individuals.
-- New Look are the No.1 volume retailer in women's dresses (24w/e 10th
June 2012).
-- New Look has a volume share of 5.4% in the Womens Clothing & Accessories
market (24w/e 10th June 2012).
-- New Look has a value share of 5.6% in the Womens Clothing & Accessories
market. (24w/e 10th June 2012).
-- New Look are the No.1 retailer in ladies clothing & accessories market
in value in the under 35yrs market (24w/e 10th June 2012).
-- On average a shopper spends GBP 72 on women's clothing and accessories
per year and GBP 37 on footwear in New Look. (52w/e 10th June 2012).



(Source: Kantar Worldpanel Fashion)

FOR FURTHER INFORMATION PLEASE CONTACT:
New Look
Sarah Malone
PR Manager
sarah.malone@newlook.com


New Look
Nicola Panayiotou
Senior Press Officer
nicola.panayiotou@newlook.com
www.newlook.com

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