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Media Advisory: A+ in Financial Literacy-Media Invited to Attend High School Money Management Seminars During Financial Literacy Month

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TORONTO, ONTARIO--(Marketwire - Nov. 1, 2012) - November is Financial Literacy Month, and the Canadian Bankers Association (CBA) is encouraging teachers, students, parents and journalists to get involved in the national conversation about how to strengthen the financial literacy of young people. As part of that conversation, the CBA is inviting journalists across Canada to participate in the Your Money financial literacy seminar at their local high school during Financial Literacy Month. Working with local volunteer bankers, the CBA has delivered this seminar to more than 210,000 senior high school students over the past 13 years.

The CBA's Your Money is a free, non-commercial, financial literacy seminar for senior high school students. It helps to teach young people about budgeting, saving, investing, borrowing and protecting money from fraud, and in a fun, interactive way. The seminars are led by local bankers across Canada who volunteer to share their expertise. Teachers interested in having the program in their class can find out more at www.yourmoney.cba.ca.

"I've seen first-hand how these seminars can help young Canadians grasp the basics of good money management skills at a young age," said Terry Campbell, president of the Canadian Bankers Association. "The Your Money seminars give students a good introduction to the basics of sound money management as they get their first job, have a little money in their pocket and start saving for things like post-secondary education."

In addition to Your Money, banks also have a number of programs designed to educate Canadians of all ages about good money management skills. Find out more here: http://www.cba.ca/en/component/content/category/79-banks-and-financial-literacy.

The CBA offers the Your Money program in partnership with the Financial Consumer Agency of Canada and more resources are available: http://www.fcac-acfc.gc.ca/eng/flm/index-eng.asp.

You can also view a message from the president of the CBA about the importance of financial literacy on the CBA YouTube page here: www.YouTube.com/CdnBankers.

Members of the media who want to attend a Your Money seminar should contact Rachel Swiednicki at (416) 362-6093, ext. 220 or rswiednicki@cba.ca for more information.

Financial Literacy Month is a month full of activities to promote financial literacy, organized by the Financial Literacy Action Group, a coalition of seven non-profit groups that includes the Investor Education Fund and Credit Canada. Organizations, including the CBA, participate in events throughout the month. More information can be found at www.financialliteracymonth.ca.

About the Canadian Bankers Association

The Canadian Bankers Association works on behalf of 54 domestic banks, foreign bank subsidiaries and foreign bank branches operating in Canada and their 274,000 employees. The CBA advocates for effective public policies that contribute to a sound, successful banking system that benefits Canadians and Canada's economy. The Association also promotes financial literacy to help Canadians make informed financial decisions and works with banks and law enforcement to help protect customers against financial crime and promote fraud awareness. www.cba.ca.

Follow the CBA on Twitter: @CdnBankers

FOR FURTHER INFORMATION PLEASE CONTACT:
Canadian Bankers Association
Rachel Swiednicki
Manager, Media Relations
(416) 362-6093, ext. 220 or Cell: (416) 587-7733
rswiednicki@cba.ca
www.cba.ca

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