Market Overview

BevMo! Opens New Store in Lodi

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LODI, Calif.--(BUSINESS WIRE)--

BevMo!, the ultimate neighborhood specialty beverage retailer, will open its newest California store in Lodi at 2418 W. Kettleman Lane on Friday, November 9 at 9 a.m. As the 126th BevMo! serving California, Arizona and Washington, the new 8,000 square foot location will feature a selection of more than 1,569 wines, 1,704 spirits, 1,703 beers and hundreds of gourmet food items, cocktail mixers, glassware, bar accessories and more.

“We're thrilled to unveil our first Lodi location, and second Stockton area store, offering the neighborhood award-winning service and an unparalleled selection of tasty beverages,” said BevMo! CEO Alan Johnson. “In classic BevMo! style, we'll kick off the grand opening with a $50 gift bag giveaway to the first 500 people in line on opening day. Be sure to arrive by 9 a.m. as the gift bags go fast! Bring your family and friends, and join in the neighborhood celebration – and with Thanksgiving just around the corner, it's a great opportunity to find the perfect wine pairings for your special meal.”

In addition to in-store events and demonstrations on opening day, renowned local Zinfandel producers, Gnarly Head and Brazin, will offer wine tastings while serving up delicious treats from B&T Catering for all those in line. Throughout the weekend there will also be tastings from popular brewers and vineyards like Fratelli & Luisi Wines, Klinker Brick Winery, Gen 5, Firestone-Walker Brewing, Deschutes Brewery, and Anchor Steam Brewing. In-store demonstrations from major spirit brands such as Fireball Liqueur, Bailey's Irish Cream, Crown Royal, and Grey Goose Vodka will also be available all weekend long!

The new store in Lodi will offer gift bags valued at $50 to the first 500 lined up before the store opens at 9 a.m. Each gift bag will include a number of fabulous BevMo! specialty items such as a Go Vino wine glass, TrueTap Corkscrew, gourmet snacks, MIXT White Chocolate Martini Mixer, and a cocktail shaker! Customers are encouraged to invite friends and family to join them that morning to help reach the 500 count goal.

Weekend Activities

Special in-store events and demonstrations are scheduled throughout the day from Friday, November 9 through Sunday, November 11. Highlights include tastings, cocktail presentations and delicious food from some of best local, well-known brands, so check out the schedule below and come on in to try something new!

Friday, November 9 Tastings/Demonstration Events Include:

9 a.m. to 12 p.m.       Gnarly Head Winery, Brazin Wine Cellars & Firestone-Walker Brewing
12:30 p.m. to 3:30 p.m. Gen 5, Sam Adams Brewing & Skinny Girl
4 p.m. to 7 p.m. Fratelli & Luisi Wines, Sierra Nevada Brewing& Grey Goose Vodka
 

Saturday, November 10 Tastings/Demonstration Events Include:

9 a.m. to 12 p.m. Patron Tequila
12:30 p.m. to 3:30 p.m. Michael David Winery, Deschutes Brewery & Crown Royal Whiskey
4 p.m. to 7 p.m. Predator, Blue Moon Brewing & Jack Daniels Bourbon
 

Sunday, November 11 Tasting/Demonstration Events Include:

12 p.m. to 3 p.m. Plungerhead, Stone Brewing & Baileys Irish Cream
3 p.m. to 6 p.m. Klinker Brick Winery, Anchor Steam Brewing & Fireball Liqueur

You can also join BevMo! on Facebook and Twitter, by visiting https://www.facebook.com/BevMo or https://twitter.com/BevMo.

About BevMo!

Satisfying customers since 1994, BevMo! is the ultimate specialty beverage retailer where beverage lovers can discover the best quality wines, spirits and beers, at great prices. BevMo! makes shopping convenient, comfortable and fun. BevMo!'s knowledgeable, dedicated and welcoming team of experts can assist both enthusiasts and first-time buyers of wine, spirits and beer to discover something new. A one stop shop for everything beverage, BevMo! also supplies so much more including specialty foods, cocktail mixers, cigars, glassware and bar accessories. BevMo! also offers most of its products for purchase online, for delivery or in-store pick up. To find out more about BevMo, please visit www.BevMo.com.

Finn Partners
Jacqueline Buchanan
415-249-6777 (w)
626-590-2166 (c)
jacqueline@finnpartners.com
or
BevMo!
Kris Mulkey
925-348-6444 (c)
mulkeyk@bevmo.com








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