Market Overview

Introducing Waze 3.5: Improving The Way We Drive, Together

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Meet up, pick up, and drive there with family and friends!

Palo Alto, CA (PRWEB) October 31, 2012

Waze, the world's social driving app, is once again improving everyday driving for its community of 29 million drivers with its newest release. A pioneer of crowdsourced maps, traffic, and road info, Waze now unveils the easiest way to meet up with friends and family on the go.

"Waze is an extremely popular social-driving app," said Greg Sterling, senior analyst, Opus Research. "However the new features boost and extend Waze's utility beyond the app itself to the larger circle of friends and family."

Only a small part of regular driving involves navigating to unknown destinations. By contrast, the majority of everyday driving entails countless social commitments. An Omnibus survey of 1000 American drivers, commissioned by Waze, found that over 50% of drivers regularly pick up friends and family:

  •     52% of drivers polled indicated giving rides to other people at least 1 to 5 times per month, and 20% do so daily.
    28% of all drivers polled indicated regular pick-ups of children; 23% of drivers regularly pick up a spouse.

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The new features released in Waze 3.5 are designed to make everyday driving experiences like these simple and fun:

Driving to a restaurant with friends: See everyone on the way, with their real-time ETAs. When you arrive, you'll see where friends have parked, and know who's still on the way

Picking up your spouse: No more painstakingly explaining where they are. Send a Waze pick up request to instantly grab their location and navigate directly to them. They'll get a live map of your route and ETA, and watch as you approach -- even if they don't have Waze.

Let the kids know you'll be home for dinner: The days of “Mom, when are you coming home?” are over. Share your drive by sending a URL to a live map of your location and route, and let them see exactly where you are and when you'll be there.

“We may be alone in the car, but most of the time it's only because we're on our way to meet others at work or at home, or out to join up with friends. It's only natural to be better informed about the location and timing of those you are about to meet or pick up, and be able to share the same info back with them. With this version Waze takes drivers out of the dark, re-imagining everyday driving as a much smoother experience,” said Yael Elish, VP of Product & Marketing

Along with new social features are built in privacy protections throughout, letting users control which features to interact with on Waze, and letting them “go invisible” to hide from the map anytime.

Waze 3.5 also reveals newly designed maps, moods, and interface, giving Waze a slick graphic overhaul throughout.

New Features for iOS & Android:

Social: See friends driving to your destination, share your drive, pick up, meet up and communicate your status from the road. Check in at destinations without having to exit the app.

Facebook Single Sign-On: Drivers can now log into Waze with their Facebook account.

Nearing destination quick links: Convenient shortcuts to stop navigation, mute, drop a parking pin and see friends on their way.

Features for everyday convenience: Indication of toll road usage in routing, private messaging, save your parking location.

The Waze App is available for free from the App Store on iPhone, iPad and iPod touch or at http://www.itunes.com/appstore, the Google: Play Market, or by visiting http://m.waze.com from a smartphone.

For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2012/10/prweb10074854.htm

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