Market Overview

Vapor Corp's New Krave King takes Center Stage of the Electronic Cigarette Industry


A leading U.S. based electronic cigarette company is pleased to announce its recent successful launch of Krave King, the newest line of Vapor Corp. products which includes Vapor's new soft-tip filter technology.

Fort Lauderdale, FL (PRWEB) October 31, 2012

Vapor Corp. (OTCBB: VPCO) (OTCQB:VPCO), a leading U.S. based electronic cigarette company, is pleased to announce its recent successful launch of the disposable electronic cigarette called Krave King, the newest line of Vapor Corp. products which includes Vapor's new soft-tip filter technology. In June 2012, Vapor Corp. filed a non-provisional patent for a soft tip filter said to have the same tactile feel of a traditional cigarette. “We believe the soft padded electronic cartridge is the most significant innovation to e cigarettes since their invention and introduction to the U.S. marketplace,” says Kevin Frija, CEO of Vapor, who notes that the comfort of the new soft tip filter will offer consumers the most realistic experience comparable to the experience of smoking a traditional cigarette.“We are truly excited to offer this unique, remarkable advancement to our customers,” he says.

"We are constantly striving to enhance the user's experience of our customer base, and we are confident that Krave King will take center stage of the electronic cig industry," says Frija. Krave King will be the same size and feel of a traditional cigarette, including a FLEX TIP™ Soft Filter and a real looking ash LED. Utilizing MINIMAX™ Technology, Krave King offers the most authentic vapor cig smoking experience of any vapor cigarette in the industry. Krave King not only features the evolution of the best flavor experience to date in both tobacco and methol flavors, but also has enhanced vapor production. Krave King will be available in new packaging which includes a smaller soft pack with a flip top resembling the motion of flipping open a pack of traditional cigarettes. Krave King will also be available in traditional black and white colors, and in 1 Pack and 2 E-Cig Bonus Packs. "These new packaging options not only will have more appeal for the consumer, but Krave King's retail display packaging has been strategically designed to offer the most visible branding opportunity for our valued retailers. And, with one of the highest profit potential and consumer value, Krave King is sure to redefine the game in our industy", Frija adds.

About Vapor Corp:

Vapor Corp., a publicly traded company, is a leading U.S. based electronic cigarette company, whose brands include Fifty-One®, Krave®, VaporX®, EZ Smoker®, Green Puffer®, Americig®, Fumare™, Hookah Stix™ and Smoke Star®. "Electronic cigarettes" or "e-cigarettes," designed to look like traditional cigarettes, are battery powered products that enable users to inhale nicotine vapor without smoke, tar, ash or carbon monoxide. Vapor's electronic cigarettes and accessories are available online, on television and through retail locations throughout the United States.

Safe Harbor Statement:

This press release contains certain forward-looking statements that are made pursuant to the "Safe Harbor" provisions of the Private Securities Litigation Reform Act of 1995, as amended. Words such as "expects," "anticipates," "plans," "believes," "scheduled," "estimates" and variations of these words and similar expressions are intended to identify forward-looking statements. These forward-looking statements concern Vapor's operations, economic performance and financial condition and are based largely on Vapor's beliefs and expectations. These statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of Vapor to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. Certain of these factors and risks, as well as other risks and uncertainties are stated in Vapor's Annual Report on Form 10-K for the fiscal year ended December 31, 2011 and in Vapor's subsequent filings with the U.S. Securities and Exchange Commission. These forward-looking statements are made as of the date of this press release, and Vapor assumes no obligation to update the forward-looking statements or to update the reasons why actual results could differ from those projected in the forward-looking statements.

For the original version on PRWeb visit:

View Comments and Join the Discussion!