Post-Up Stand Helps Trade Show Exhibitors Leverage the Rising Popularity of E-commerce Retailers
With the growing popularity of online shopping, the e-commerce industry is expecting rapid growth through 2016. Post-Up Stand announces the launch of its e-commerce platform, which makes purchasing trade show banners and displays easier.
Cleveland, Ohio (PRWEB) October 27, 2012
Post-Up Stand announces its new e-commerce platform, http://www.postupstand.com. Customers will be provided a simpler way to acquire trade show banners and displays to advertise their businesses. Post-Up Stand's further development of its e-commerce website is commensurate to consumer trends in the market. E-commerce transactions continue to grow in the second and third quarter of 2012, as stated in the U.S. Department of Commerce's Census Bureau News published in August, claiming that “on a not adjusted basis, the estimate of U.S. retail e-commerce sales for the second quarter of 2012 totaled $51.2 billion, an increase of 1.8 percent from the first quarter of 2012.” A study conducted by Forrester in February projects that “e-commerce sales will grow 62% by 2016, to USD 327 billion.”
With the rising popularity of e-commerce as a purchasing method for consumers and businesses, Post-Up Stand's personable e-commerce website allows users to access their account/contact information, review orders and products, browse through the inventory of banner displays via the website and e-catalog and use a wish-list feature which allows the customer to save previous search results for purchases in the future. Customers can also manage multiple shipping addresses, reducing the amount of time invested in the ordering process.
According to insight from Trendwatching.com, consumers have an increasing demand for companies to develop quick and efficient customer service in order to acquire products with ease. Post-Up Stand's development of Live Chat, which allows customers to chat with an online representative to select the right product and resolve issues efficiently, is an example of the rapid evolution of e-commerce for customer satisfaction.
Post-Up Stand uses high quality graphic imaging for the custom printing of banners, banner stands, and tradeshow displays for companies seeking to maximize their advertising and presentation techniques. Post-up Stand also offers special buys, where consumers can save money by purchasing packages for trade shows, outdoor events, and tabletop displays.
Trendwatching.com also comments on the ecological trends of consumers, stating that a product's ecological value is a significant factor when consumers consider buying a product. The Professional Convention Management Association (PCMA) in their article “Trade Show Trends: PMM5 Postscript Number 23, claims that “with the growing interest and concern about environmental issues, some venues and shows are lightening their environmental footprint by implementing green practices: reducing, reusing and recycling resources; switching from paper and plastic to china and linen; donating leftover food and beverage to charity; and using more energy efficient lighting.”
Post-Up Stand's products appeal to eco-conscious consumers because the fabric products are more reusable and mobile than paper posters, cardboard, or plastic products. Retractable banner stands and trade show banners can be set up in less than one minute, and, when finished, the banner display rolls back into the self-contained case for secure storage and transport.
About Post-Up Stand, Inc.
Post-Up Stand, Inc. is a manufacturer of retractable trade show banners, table displays and posters needed for business advertising. Post-Up Stand, Inc. was founded in Cleveland, OH, in 2004, and was named the 11th fastest growing company in Northeast Ohio by the 2011 Weatherhead 100 awards.
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