PRODUCT BRIEF: Office Depot Serves up the Perfect Brew with the Launch of Keurig® Vue™
Your customized beverage is now at your fingertips with the new Keurig® Vue™ Brewer, available at nationwide Office Depot (NYSE: ODP) retail store locations and online at www.officedepot.com for $229.99.
Whether it's for a morning jolt or beating the afternoon slump, Keurig's latest Custom Brew Technology™ brings the coffee shop experience to the office, in a simple and convenient machine that offers up the perfect cup, every time. Delivering more premium beverage options than ever before, the new Vue brewer gives users the freedom to customize the strength, size and temperature of their favorite drink through an intuitive and sleek touchscreen interface.
“Keurig is perking up the work day by letting customers control and customize the beverage they want, the way they want it prepared, and when they want to enjoy it,” said Linda Boykin, Vice President of Merchandising for Office Depot. “With the ability to have their favorite hot or cold drink without stepping out of the office, customers can save both time and money.”
The Keurig Vue Brewer also helps reduce the carbon footprint with its recyclable Vue packs. The eco-conscious packs are also uniquely crafted to guarantee freshness and contain the precise measurements to ensure every beverage is brewed to perfection. A full line of Vue packs are available for sale at Office Depot, starting at $11.99 for a box of 12 packs and $15.99 for a box of 16 packs. Vue pack varieties include: Barista Prima Coffeehouse®, Café Escapes™, Caribou Coffee®, Celestial Seasonings®, Coffee People, Green Mountain Coffee®, Starbucks® and Tully's Coffee®, offering a wide range of choices for varied customer preferences.
For full product details and to learn more about the services available at Office Depot, please visit your local Office Depot retail store location or www.officedepot.com. To become a fan of Office Depot on Facebook and receive exclusive content, offers and more, please visit www.facebook.com/officedepot. To follow Office Depot on Twitter, please visit http://twitter.com/officedepot.
About Office Depot
Office Depot provides office supplies and services through 1,678 worldwide retail stores, a dedicated sales force, top-rated catalogs, and global e-commerce operations. Office Depot has annual sales of approximately $11.5 billion, employs about 39,000 associates, and serves customers in 60 countries around the world.
Office Depot's common stock is listed on the New York Stock Exchange under the symbol ODP. Additional press information can be found at: http://mediarelations.officedepot.com and http://socialpress.officedepot.com/.
Elise Askenazi, 561-438-1447