Market Overview

No Tricks, Just Treats! DoubleTree by Hilton Shares Its Legendary Chocolate Chip Cookie This Halloween

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MCLEAN, Va.--(BUSINESS WIRE)--

Witches, monsters, ghosts and goblins are all welcome to DoubleTree by Hilton this Halloween for a freshly baked, sweet treat – on the house! For the ninth year, the hotel brand continues its annual community tradition of offering its legendary, warm chocolate chip cookies to any trick-or-treaters that walk into any of its nearly 250 participating locations in the U.S. and Canada. No purchase or hotel stay is necessary. Trick-or-treaters may simply visit the front desk at any DoubleTree by Hilton hotel on Wednesday, October 31, 2012, to be welcomed with a delicious, warm chocolate chip cookie, while supplies last.

“DoubleTree by Hilton enjoys sharing in the spirit of treating this haunted holiday. The cookie giveaway gives our hotels the opportunity to connect with their communities every year,” said Kieran Donahue, vice president – global brand marketing, DoubleTree by Hilton. “We are the brand that believes that it's the little things that mean everything, and our signature treat can definitely sweeten anyone's Halloween.”

For more than 25 years, the DoubleTree by Hilton tradition of a chocolate chip cookie at check-in has set the standard in welcoming hotel guests. DoubleTree gives out approximately 65,000 warm, chocolate chip cookie welcomes each day; that's nearly 24,000,000 each year. Each cookie weighs a hearty 2 ounces and boasts an average of 20 chocolate chips. Every DoubleTree by Hilton hotel follows the same recipe and exact baking instructions to the letter to ensure consumers receive the same delicious experience no matter which DoubleTree you visit. That's why they taste so good!

To find a DoubleTree by Hilton location in your own community, please visit www.doubletree.com.

About DoubleTree by Hilton

With a growing collection of contemporary, upscale accommodations and more than 310 hotels in gateway cities, metropolitan areas and vacation destinations in 23 countries, DoubleTree by Hilton hotels are distinctively designed properties that provide true comfort to today's business and leisure travelers. From the millions of delighted hotel guests who are welcomed with the brand's legendary, warm chocolate chip cookies at check-in to the advantages of the award-winning Hilton HHonors guest reward program, each DoubleTree by Hilton guest receives a satisfying stay wherever their travels take them.

To find out information about any DoubleTree by Hilton hotel, travelers may visit our website at www.DoubleTree.com or contact their preferred travel professional. Social media users may connect with us at www.facebook.com/doubletree, www.twitter.com/doubletree and www.youtube.com/doubletreehotels. For the latest news, story starters and fact sheets about our brand, reporters and bloggers may visit our DoubleTree by Hilton Global Media Centre at www.doubletreebyhiltonglobalmediacenter.com.

About Hilton Worldwide

Hilton Worldwide is a leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For 93 years, Hilton Worldwide has offered business and leisure travelers the finest in accommodations, service, amenities and value. The company is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Its brands are comprised of more than 3,900 hotels and timeshare properties, with 640,000 rooms in 90 countries and territories and include Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Hilton Hotels & Resorts, DoubleTree by Hilton, Embassy Suites Hotels, Hilton Garden Inn, Hampton Hotels, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages the world-class guest reward program Hilton HHonors®. Visit www.hiltonworldwide.com for more information and connect with Hilton Worldwide at www.facebook.com/hiltonworldwide, www.twitter.com/hiltonworldwide, www.youtube.com/hiltonworldwide, www.flickr.com/hiltonworldwide and www.linkedin.com/company/hilton-worldwide.

Maggie Giddens
DoubleTree by Hilton Brand Public Relations
+1 703 883 5346
Maggie.Giddens@hilton.com


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