Market Overview

Roundarch Isobar Wins Multiple Hatch Awards for Digital Solutions


Roundarch Isobar, a leading agency in digital design and implementation, today announced that it has been awarded multiple gold, silver, and merit awards in several categories covering mobile, social, and innovation at the 52nd Annual Hatch Awards.

Roundarch Isobar was honored for its work on the KCRW Music Mine iPad app (in partnership with PRX) and the Coca-Cola Bubbler.

The Hatch Awards are presented by The Ad Club to promote the most innovative and creative work in the Boston area. The awards cover all aspects of advertising and marketing, including print, radio, broadcast, out-of-home, new media, experimental, and more, and are selected by a panel of leading industry experts.

Roundarch Isobar was recognized for the following digital design and implementation projects:

The KCRW Music Mine iPad app (in partnership with PRX) features the 100 most played songs on KCRW, Southern California's leading National Public Radio affiliate, and offers a completely different and up-to-date experience of its songs, videos, and shows.

Gold – Innovation, Mobile Single Entry, Mobile Application Single Entry
Silver – Experimental

The Coca-Cola Bubbler is an internal social media dashboard for the soft drink giant's senior management. The tool is specially designed to provide transparency into how consumers feel about The Coca-Cola Company's family of brands at any given time.

Silver – Social Media
Merit – Social, Innovation

“It is very exciting that Roundarch Isobar dominated the social and mobile categories,” said Max Fresen, creative director at Roundarch Isobar. “We have been working with great clients developing innovative and never-before-created digital experiences, and so it is rewarding to have our peers recognize the impact of what we have created.”

The 52nd Annual Hatch Awards were presented on October 16th in Boston at the Seaport World Trade Center. It was attended by over 800 advertising professionals. For more information, visit

About Roundarch Isobar

Roundarch Isobar is an agency that uses the power of digital to bring together people and brands like never before. Roundarch Isobar creates applications and digitally-centered marketing campaigns for the web, mobile devices, and social media. The company has the unique combination of ingenious creative talent and technology experts that enables brands to realize the full promise of digital to transform businesses and disrupt industries. With a focus on experience design, the Roundarch Isobar team is uniquely adept at conceiving, designing, and developing marketing campaigns as well as digital solutions like wearable computing, data visualization, and mobile applications. This combination attracts major brands such as adidas, Avis, Bloomberg Sports, HBO, Motorola, Coca-Cola, and the U.S. Air Force to work with Roundarch Isobar for their multi-channel campaigns.

Roundarch Isobar has offices in Boston, Chicago, Denver, Detroit, and New York. Roundarch Isobar is an Aegis Media Group Company and part of the global Isobar network of over 3,000 people in 34 markets. For more information, please visit and

Roundarch Isobar
Dominic Weeks, (617) 233-0866

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