RBCC Announces Global Marketing Initiative

Rainbow Coral Corp. (OTCBB: RBCC) has ambitious plans for 2012. Not only is the company working diligently to complete its acquisition of Nano3D Biosciences (n3D), but developing a business plan to market the breakthrough Bio-Assembler system to cell researchers around the world, as well.

“To succeed in biotechnology, it's necessary to think globally,” said RBCC CEO Patrick Brown.

The global biotech industry, led by companies in the U.S., is expected by many to grow to about $103 billion by 2013. The predicted growth is largely due to rising technology innovation and improving healthcare infrastructure worldwide. In the Bio-Assembler, RBCC believes it will have a breakthrough product with a truly global market.

“This system allows researchers to grow and study lifelike, 3D cell structures more easily and affordably than ever before,” Brown said. “That's going to be especially crucial in emerging economies where research dollars are scarcer than in the U.S. We want to market and distribute this technology to researchers from China to Brazil to South Africa.”

For more information on Rainbow BioSciences, RBCC's biotechnology division, please visit www.rainbowbiosciences.com/investors.

Rainbow BioSciences is working to develop new medical and research technology innovations to compete alongside companies such as Biogen Idec Inc. (NASDAQ: BIIB), Abbott Laboratories (NYSE: ABT) Affymax, Inc. (NASDAQ: AFFY) and Celgene Corp. (NASDAQ: CELG).

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About Rainbow BioSciences

Rainbow BioSciences is a division of Rainbow Coral Corp. (OTCBB: RBCC). The company continually seeks out new partnerships with biotechnology developers to deliver profitable new medical technologies and innovations. For more information on our growth-oriented business initiatives, please visit our website at [www.rainbowbiosciences.com]. For investment information and performance data on the company, please visit www.RainbowBioSciences.com/investors.

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