Research and Markets: Mobile Local Search 2010

Research and Markets (http://www.researchandmarkets.com/research/80553d/mobile_local_searc) has announced the addition of the "Mobile Local Search 2010" report to their offering.

Mobile Local Search is 28% of all digital searches with a surge in growth expected world-wide in 2010. The Cellular Telecommunications Industry Association (CTIA) announced there are 270M wireless subscribers in the United States with almost 100% penetration. Asia-Pac economies are estimated to reach US $32.9B in mobile data services by 2012.

This report on the Mobile Local Search (MLS) ecosystem is based upon two-decades of intensive engagement in the telecommunications industry and presents a first-mile through last-mile review of top vendors providing products and services. Additionally, this report shares insights from visionaries at Nuance, NAVTEQ, Acrossair, Qualcomm, Quattro Wireless, and other leaders in the MLS ecosystem. The insights illuminated are complimented by industry data and performance metrics.

MLS products are evolving with greater technological enhancements. More now than ever, the phrase - Think Global, Market Local - is on target. Component manufactures for software and hardware businesses are investing in research & development and deployment. Advertisers are eager to connect directly with the buying power. Venture capitalists are exploring new entrants into the MLS ecosystem for sizeable 2010 investments.

With research beginning in 2007, this publication addresses the following topics (and more):

• Geo Positioning Systems
• Relative Positioning Sensors
• WiMax
• Bluetooth
• Enhanced Traffic Technology
• Wireless Carriers and Mobile Operators
• Augmented Reality
• Motion Capture
• Voice-enabled Search
• Mobile Local Search Applications
• Application Skins
• Semantic Advertising and Search

Target Audience

This report is for anyone considering launching a mobile local search business, solutions involving location-based technology and services, and businesses providing components to MLS solutions. New entrants into the MLS ecosystem are provided with a view of surrounding potential partners at any given entry-point.

Keywords: Mobile Local Search, MLS, Location Based Search, Search Mobile Search, Google, Yahoo!

Key Topics Covered:

• 1.0 Introduction
• 2.0 Definition of Mobile Local Search
• 3.0 Economic Drivers of Mobile Local Search
• 4.0 Mobile Search - Why now?
• 5.0 The Leaders: Mobile Local Search Ecosystem Stakeholders
• 6.0 Mobile Local Location Technology
• 7.0 Geo-Positioning Systems/Geographic Information Systems
• 8.0 The Location Based Solutions Market
• 9.0 The Imperative of Voice Search
• 10.0 Mobile Local Advertising Platform Providers
• 11.0 Mobile Coupons
• 12.0 Mobile Local Advertising Networks and Exchanges
• 13.0 Semantic Advertising Technology
• 14.0 Mobile Contest, Promotions, Sweepstakes and the Law
• 15.0 Mergers and Acquisitions
• 16.0 Mobile Local Business Strategies
• 17.0 Ecosystem Partnerships
• and more...

For more information visit http://www.researchandmarkets.com/research/80553d/mobile_local_searc