Growmobile Launches Expanded Offering in Europe

TEL AVIV, Israel & PARIS--(BUSINESS WIRE)--

Growmobile, Perion's social and mobile marketing division, announced today the launch of its expanded mobile marketing solution in Europe, adding mobile user acquisition and mobile engagement automation to its award winning social advertising. Growmobile has established offices in Paris, Barcelona and Milan, to be followed by additional locations during 2016.

Europe is one of the fastest-growing markets for Growmobile, with several leading European digital companies, including Privalia, Schibsted Group, GroupM, Wallapop, Segundamano and Hawkers among its customers.

"The launch of our expanded offering in Europe is a very important step in the evolution of Growmobile," said Shai Gottesdiener, General Manager of Growmobile. "We are very proud to have many of Europe's premium digital advertisers among our customers, and we look forward to expanding our footprint in additional key markets across the continent."

As part of the launch, Growmobile will be participating in Apps World London as a Gold Sponsor and exhibiting at booth #205, showcasing its mobile marketing solutions. Pierre-François Chiron, Growmobile's COO for Europe, will be speaking at a panel discussion at the conference on "Social Media Marketing on Mobile Devices: Turning Challenges into Opportunities" on Nov 18^th at 16:40. Debbie Cohen-Abravanel, VP Marketing at Tekoia, a Growmobile client, will be presenting a case study highlighting Tekoia's success in achieving their business objectives using Growmobile's engagement solution. The session will take place on Nov 19^th at 16:20.

Growmobile's user engagement platform enables mobile CRM managers to increase the value of their users, reduce churn, maximize conversions, and improve retention through automated engagement campaigns. Growmobile's user acquisition platform is available as a self-serve or fully-managed solution, allowing advertisers to promote their app across the industry's top traffic sources, including mobile ad networks, ad exchanges, Google, Facebook, Twitter, Instagram and more, all via one operationally-painless interface.

As part of its expanded offering, the MakeMeReach brand will be consolidated into Growmobile as its social advertising solution.

To learn more about Growmobile, visit www.growmobile.com.

About Perion Network Ltd.
Perion powers innovation. Perion PERI is a global performance-based media and Internet company, providing online publishers and app developers advanced technology and a variety of intelligent, data-driven solutions to monetize their application or content and expand their reach to larger audiences, based on its own experience as an app developer. Our leading software monetization platform, Codefuel, empowers digital businesses to optimize installs, analyze data and maximize revenue. Our mobile marketing unit, Growmobile, enables app marketers to advertise across the industry's top-performing traffic sources, including Facebook, Twitter and Instagram (by MMR) and Google, and increase user spend, reduce churn and improve retention through CRM engagement campaigns. The Perion team brings decades of experience, operating and investing in digitally-enabled businesses, and we continue to innovate and create value for the app ecosystem. More information about Perion may be found at www.perion.com. Follow Perion on Twitter @perionnetwork and Growmobile at @growmobile.

Forward Looking Statements
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Source: Perion Network Ltd.

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