bebe's Summer 2015 Collection

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LOS ANGELES--(BUSINESS WIRE)--

Inspired by the spirit of carnivals and circuses past, bebe stores, inc.'s BEBE Cirque du Chic summer collection takes a show-stopping turn with bold colors, dynamic silhouettes & hand-designed details. Supermodel, Irina Shayk, fronts the campaign which features two exclusive multi-hued prints, Roar and Rainforest, and a playful primary palette filled with reds, blues and bright whites. The line's key pieces include sweeping hi-lo dresses, little white dresses, midriff tops, midi skirts and evening wear finished with signature glamorous embellishments. Design highlights include asymmetric cuts, lace, embroidery, fringe and romantic layers of tulle and organza. Shoes with eye-catching accents from cage straps to ankle tassels to oversized buckles anchor the collection, with luxe gold tone statement necklaces, oversized hoop earrings, stackable bracelets and patent handbags adding the finishing touches.

bebe Summer 2015 (Photo: Business Wire)

In celebration of the launch of the summer campaign bebe will host Cirque du Chic Summer collection events, Thursday May 7th, 2015. Invited guests will enjoy a gift with $125 purchase and special offers. A Best Dressed Sweepstakes will take place from May 1st-May 31st, where consumers can enter online for a chance to win their dream dress closet at bebe.com/sweeps.

About bebe

bebe stores, inc. is a global specialty retailer, which designs, develops and produces a distinctive line of contemporary women's apparel and accessories under the bebe, BEBE SPORT and bbsp brand names. bebe currently operates 166 bebe retail stores including the on-line store bebe.com, and 35 bebe outlet stores. These stores are located in the United States, U.S. Virgin Islands, Puerto Rico and Canada. bebe also distributes and sells bebe branded product through its licensees in approximately 23 countries.

bebe stores, inc.
Alexis Avery Cittadine, 213-362-2323
Public Relations & Marketing Director
aavery@bebe.com

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