Event and Party Supplies Company Selects iAPPS Platform to Power Next Generation eCommerce Website

BURLINGTON, Mass., Jan. 22, 2015 (GLOBE NEWSWIRE) -- Bridgeline Digital, Inc. BLIN, The Digital Engagement Company™, announced today that an event and party supplies company has selected the iAPPS Digital Engagement Platform to power its next generation, mobile-friendly eCommerce website. In order to take advantage of the platform's all-encompassing digital marketing capabilities, the Customer signed an agreement which includes licenses for iAPPS Content Manager, iAPPS Commerce, iAPPS Marketier, and iAPPS Analyzer.

The Customer expects the deeply integrated iAPPS platform to maximize marketing and sales initiatives, streamline fulfillment and logistics, and improve online customer support. With its innovative Search Engine Optimization (SEO), mobile-friendly, and personalization capabilities, the iAPPS platform is expected to drive a significant uptick in conversions and support the Customer's explosive growth.

"We're extremely excited to add another iAPPS Customer who plans to take advantage of each of the modules within our integrated platform, particularly the innovative features embedded within iAPPS Commerce," said Thomas Massie, President & CEO of Bridgeline. "Our all-in-one, enterprise-grade solution continues to spark high demand within the various industries we serve."

About Bridgeline Digital

Bridgeline Digital, The Digital Engagement Company™, enables its customers to maximize the performance of their mission critical websites, intranets, and online stores. Bridgeline's iAPPS platform deeply integrates Web Content Management, eCommerce, eMarketing, Social Media management, and Web Analytics to help marketers deliver online experiences that attract, engage and convert their customers across all digital channels. Bridgeline provides end-to-end Digital Engagement solutions and boasts an award-winning team of interactive services professionals. Headquartered in Burlington, Mass., with nine additional locations throughout the United States and a .NET development center in Bangalore, India. Bridgeline has thousands of quality customers that range from small- and medium-sized organizations to Fortune 1000 companies. To learn more, please visit www.bridgeline.com or call (800) 603-9936.