Perficient Unveils Perficient Digital Agency On Enhancing Customer Experiences

Perficient, Inc. PRFT unveiled Perficient Digital, which is a full-service digital agency. It would focus on enhancing the customer experiences defining tactical imperative in the marketplace for companies.

The company's President and CEO, Jeffrey Davis, said "We're excited about the launch of Perficient Digital and the added depth it brings to Perficient's digital experience capabilities." He continued, "Many consultancies bolt on creative offerings as an afterthought, while most agencies' fundamental flaw is an ability to dazzle but not deliver. Key to Perficient's success has been our unique ability to couple brilliant creative with the deep and broad technical expertise required for solution implementation."

Perficient CEO said the creation of this agency reinforced and accelerated its capacity to deliver creative solutions that scale across complex businesses. The company indicated that close to 200 digital and brand strategists, designers, developers, and data analysts blends the tactical imagination of an agency with wide technical acumen.

The company identified agency's six core disciplines, which were content studio, digital marketing, experience design, experience platforms, strategy and planning, and mobile and emerging technology.

On Monday, shares of the company traded down by 0.43 percent.