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Today, General Mills announced its
newest lineup of products poised to drive growth for the company. Beginning
in January, the company will launch more than 50 new products that meet
increasing consumer demand for better-for-you snacks, products with simple
ingredients, protein, gluten-free and bold flavors.
General Mills announces strong product lineup in the queue for the New Year.
Beginning in January, the company will launch more than 50 new products that
meet increasing consumer demand for better-for-you snacks, products with
simple ingredients, protein, gluten-free and bold flavors.
"We're putting our consumers at the center of our new product innovation by
rapidly addressing evolving food trends and investing in areas that our
consumers value, including added protein, gluten-free, and products made with
simple ingredients," said Jeff Harmening, executive vice president and chief
operating officer, U.S. Retail. "I'm very excited about the quality of our new
products. We've deeply engaged with our consumers and we're creating foods
that meet their needs."
A slideshow and additional information on the newest General Mills products is
available on the company's blog, A Taste of General Mills.
The newest products, which include Cheerios + Ancient Grains, French Toast
Crunch, Yoplait Greek 100 Whips!, Nature Valley Nut Crisps, Food Should Taste
Good Real Good Bars, and Old El Paso Restaurante kits build on the more than
150 on-trend new products introduced in July, which include stand outs such as
Cheerios Protein, Old El Paso Nacho Blasted Taco Shells, and Fiber One
cookies. General Mills will be adding more than 50 new items in the U.S. and
globally in the second half of the company's fiscal year 2015.
Bringing more to Breakfast
Gluten-free, ancient grains, protein, and the return of a consumer favorite
are just some of the ways General Mills is innovating in the cereal category.
In January, look for:
o Cheerios + Ancient Grains – Made with toasted "O's," crunchy oat & quinoa
clusters, puffed spelt and KAMUT^® wheat, Cheerios is the first to bring
ancient grains to the mainstream cereal aisle.
o French Toast Crunch – Back by popular demand, consumer-favorite French
Toast Crunch returns, complete with the mini French toast-shaped pieces
flavored with cinnamon and syrup.
o Chex Gluten Free Granola Mix – Chex brings yet another family favorite to
the homes of gluten-free eaters with new Chex Gluten Free Granola Mix.
Available in two varieties: Honey Nut and Mixed Berry Almond.
o Nature Valley Protein Oatmeal – Perfect for eating on-the-go, Nature
Valley Protein Oatmeal is packaged in microwavable cups and provides 10
grams of protein in each serving. Available in two flavors – Mixed Berry
Crunch and Cranberry Apple Crunch – each cup includes whole grain oats,
real fruit pieces and a crunchy granola topping.
Better-for-you snacking
As the lines between snacks and meals continue to blur, consumers are looking
for better-for-you snacks that also taste great. General Mills has a delicious
line-up of new better-for-you snacking bars with simple ingredients. The
company is also introducing an entirely new whipped-style Greek yogurt. New
snacks include:
o Nature Valley Nut Crisps – Combining simple, wholesome ingredients
including nuts and seeds, new Nature Valley Nut Crisps provide a crispy
crunch with sweet and salty flavor in each bite. Available in Salted
Caramel Peanut and Almond Dark Chocolate.
o Food Should Taste Good Real Good Bar – This gluten-free snack bar features
the brand's signature culinary creativity with layers of unexpected flavor
and delicious whole nuts, seeds and real fruit pieces.
o LÄRABAR über Crunchy Nut Bar – LÄRABAR über is bringing more crunch and
bigger flavor by adding more whole nuts and bigger dark chocolate chunks
to its line of gluten free snack bars. The brand is also introducing a new
flavor: Dark Chocolate Raspberry.
o Yoplait Greek 100 Whips! –Yoplait's Greek 100 Whips! is a Greek yogurt
mousse with 9 grams of protein per serving in a light and airy whipped
texture. Available in eight delicious flavors, including Black Cherry,
Strawberry, Strawberry Cheesecake, Vanilla Cupcake, Blueberry, Raspberry,
Lemon Meringue and Tropical.
Convenient meals and global flavors
To meet consumer desire for flavor and quality, General Mills is introducing
these convenient meal items from brand favorites:
o Totino's Bold Pizza Rolls– Totino's Bold Pizza Rolls now have a crispier
crust that's also blasted with unforgettable flavor seasonings like Ranch
and Cheddar.
o Old El Paso Restaurante – Bringing Mexican restaurant quality and flavors
home, new Old El Paso Restaurante soft shell taco kits are available in
three chef-inspired flavors: Beef Carne Asada, Chipotle Chicken and Baja
Fish.
o Parampara Spice Mix (Australia) – For the first time, Parampara
ready-to-cook spice mixes will be available at retail stores across
Australia. Parampara's new spice mixes come in four authentic Indian
flavors: Rogan Josh, Shahi Korma, Butter Chicken and Biryani.
Room for indulgence
As more people turn to snacks with indulgent flavors, General Mills offers a
variety of treats to satisfy cravings throughout the day.
o Pillsbury Minis – Available exclusively in convenience stores, Pillsbury
introduces new Pillsbury Mini bakery snacks. Each product includes four
mini treats for delicious, on-the-go eating in four bakery favorites:
Cinnamon Rolls, Blueberry Muffins with Streusel, Chocolate Chip Muffins
and Cinnamon Crumb Cake.
o Pillsbury Mint Chocolate Chip Cookies – In line with consumers' love for
all things mint-flavored, Pillsbury introduces limited edition,
ready-to-bake Mint Chocolate Chip Cookies.
o Häagen-Dazs (China) – The super-premium Häagen-Dazs ice cream brand
introduces six café beverages in specialty shops inspired by illy coffee
roasters. Flavors include: Vanilla, Strawberry, Green Tea, Chocolate,
Macadamia Nut and Coffee.
o Fiber One Protein Cookies & Cream – Delicious taste and guilt-free
snacking merge with the new Fiber One Protein Cookies & Cream bar with six
grams of protein and 20 percent of the Daily Value of fiber.
General Mills executives will discuss the company's innovation plans for the
second-half of fiscal 2015 during the second-quarter earnings report on Dec.
17. A webcast of the company's earnings presentation will be available on
www.GeneralMills.com/Investors.
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