comScore Reports Green Monday Sales At $1.6 Billion

comScore announced Wednesday that "Green Monday (Dec. 8) reached $1.6 billion in desktop online spending, up 15 percent versus year ago, representing the third heaviest online spending day of the holiday season-to-date after Cyber Monday and Tuesday, December 2."

"Online holiday commerce continues to perform very well through Green Monday with nine days surpassing $1 billion in desktop spending and a 15-percent growth rate versus last year, one point ahead of our forecasted growth rate for the entire season," said comScore chairman emeritus Gian Fulgoni.

According to the press release, for “the holiday season-to-date, $35.4 billion has been spent online, marking a 15-percent increase versus the corresponding days last year.

The press release noted "that sales growth has picked up drastically since Thanksgiving, with online spending on desktop up a very strong 18-percent year-over-year, compared to an increase of 13 percent for the period of November that preceded Thanksgiving."