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Salesforce.com
, the
world's #1 CRM platform, today launched the Salesforce1 Community Cloud,
defining the next battleground for customer engagement. For the first time,
companies can now create trusted destinations for customers, partners and
employees that are not only personalized and mobile like LinkedIn, but
connected to their business processes. Salesforce.com's ecosystem has also
embraced the Community Cloud. With 4,000 consultants dedicated to the digital
experience, Deloitte Digital unveiled a new practice to help customers build
thriving digital communities. Leading global organizations including British
Sky Broadcasting, Cornell University, GE Capital, Honeywell, Key Bank,
Pearson, Pono Music, State of Colorado, Tata Communications and Tuck School of
Business at Dartmouth are using Community Cloud to connect with customers in a
whole new way—propelling salesforce.com into the fast growing $3.5 billion
enterprise collaboration market.
www.salesforce.com.
Comments on the News
o "More than 2,000 active communities have gone live since we first offered
a communities product just over a year ago," said Nasi Jazayeri, executive
vice president of Salesforce1 Community Cloud, salesforce.com. "Based on
the success we have seen with customers, tremendous market opportunity and
support from our ecosystem, salesforce.com is doubling down on communities
with our new Community Cloud."
o "The Community Cloud represents an important moment in the industry,
ushering in new lattice-like business models for how people work, how they
engage their customers, and how they connect," said Cathy Benko, vice
chairman and managing principal, Deloitte Consulting LLP.
o "Any company can benefit from creating an engaged community," said Vanessa
Thompson, research director of enterprise collaboration and social
solutions, IDC. "Salesforce.com raises awareness of the immense value of
community solutions with Salesforce1 Community Cloud by putting business
processes at the center of engagement."
o "When you take on a challenge like transforming government, you need a
partner to help you connect directly with the community. That's why we
work with salesforce.com and use Community Cloud," said Rich Negrin,
deputy mayor and managing director, PhillyRising, City of Philadelphia.
"Our community members say it all—helping us to empower citizens like
Pastor Cookie and Marsha Walls to run a mobile citizen community, and the
people of Hartranft and Kensington decrease car burglary by 70 percent."
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