Market Overview

Keurig Green Mountain Perking Up On News of Licensing Agreement With Kraft Foods

Related GMCR
How To Play Sodastream And Keurig During Earnings
Keurig Green Mountain Investors: 'Handle With Care' Into Earnings
Will Keurig (GMCR) Disappoint Q3 Earnings Estimates? - Analyst Blog (Zacks)

Shares of Keurig Green Mountain (NASDAQ: GMCR) are trading up 7.5 percent in pre-market trading on news of a licensing deal with Kraft Foods (NASDAQ: KRFT).

While no financial terms were yet disclosed, it apparently will involve a multi-year licensing, manufacturing and distribution agreement for Kraft coffees using Keurig pod technology.

Keurig is currently trading at $126.50. Shares of Kraft are marginally higher.

Posted-In: News Movers


Related Articles (GMCR + KRFT)

Get Benzinga's Newsletters