Market Overview

DK Publishing, WWE Announce Global Partnership

DK Publishing and WWE announced today that they have entered into a
multi-year global agreement to publish and market titles based on WWE
events and WWE Superstars.

The agreement will include up to 18 DK releases over three years,
including the two upcoming commemorative books WWE 50: Celebrating 50
Years of Sports Entertainment, which chronicles the company's 50
year history and 30 Years of WrestleMania, the ultimate guide to
WWE's annual pop-culture extravaganza. DK will also publish a new line
of children's books focusing on the careers of John Cena®,
Dwayne “The Rock®” Johnson and other top WWE Superstars, as
well as sticker books, autobiographies and various historical guides.

See full press release

Posted-In: News Guidance Contracts Management Global

 

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