Immersion Reports Multi-Year License Deal with Xiaomi
Immersion Corporation (Nasdaq: IMMR), the leading developer and licensor of touch feedback technology, today announced that it has entered into a broad multi-year licensing arrangement with Xiaomi, one of the fastest growing smartphone makers in China, and that the recently released Xiaomi Mi3 smartphone uses Immersion's TouchSense® technology to add new dimension of engagement in Xiaomi's popular MIUI interface. Users can experience Immersion technology in two new downloadable tactile themes available in the MIUI storefront, as well as the crisp, intuitive tactile effects integrated throughout the Mi3 user interface and Tool applications. The Mi3 is Xiaomi's first smartphone to come to market under the new license agreement between Xiaomi and Immersion, which covers Immersion's Basic Haptics IP and select TouchSense and Integrator software solutions.
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