Synacor, Medicom Communications Extend Partnership to Offer TV Everywhere to Subscribers

Synacor, Inc.

, the leading provider of next-gen startpages, award-winning TV Everywhere solutions and cloud-based Identity Management (IDM) services, across multiple devices for cable, satellite, telecom and consumer electronics companies, today announced it has renewed its relationship with Mediacom Communications, the nation's eighth largest cable television company. Mediacom's 1.3 million customers, many of whom are in the Midwest and Southern regions of the United States, will have seamless access to TV shows and movies from one intuitive Mediacom website. Following Synacor's recent participation at the NCTA Cable Show where it demonstrated its newest innovations in TV Everywhere, the agreement extends Synacor and Mediacom's four-year relationship and signals an intensified effort by both parties toward advancing adoption of cross-device content delivery to subscribers. With multi-device emerging as the way content is consumed, Synacor and Mediacom acknowledge pay-TV subscribers expect to enjoy their favorite TV shows and movies on the device of their choosing, any time, anywhere. "Providing first-class customer care and delivering easy-to-use products and services are our top priorities," said David McNaughton, Mediacom's SVP of Marketing. "Offering a greater array of TV Everywhere content so our customers can enjoy their favorite content at home or on the go is an important advancement in our offering, and we appreciate the marketplace foresight Synacor has as well as their responsiveness in both consumer experience and collaborating with Mediacom." Synacor's consumer-facing Mediacom startpage allows subscribers to access programming from top providers like HBO, Cinemax, TBS, TNT, CNN, Adult Swim, Cartoon Network, NBC, MSNBC, USA, Bravo, Style, E!, Oxygen, NBC Sports, Golf Channel, Telemundo, Mun2, Syfy, Fox.com and Big10. This site also gives Mediacom subscribers access to additional content and services from one online location with a single login for authentication. "The evolution of multichannel content consumption offers a unique opportunity for providers like Mediacom to embrace TV Everywhere and connect with subscribers wherever they are," said Michael Bishara, SVP of Product and GM of TV Everywhere, Synacor. "Synacor understands the complicated TV Everywhere ecosystem and the needs of both the provider and subscriber. With our highly customized solutions and consumer-friendly authentication, we're excited to continue our work with Mediacom expanding their TV Everywhere offering and ultimately increasing subscriber engagement." Synacor's next-gen startpages offer pay-TV providers an end-to-end tech solution that's branded, customized and revenue-generating, while simultaneously increasing satisfaction, loyalty and engagement among their subscribers. Providers can deliver content, services and apps to their consumers across multiple devices, any time, anywhere. Synacor continues to launch dozens of compelling TVE content options on behalf of pay-TV providers for their subscribers.