Cellcom Israel Names Ron Shvili as Chief Technology Officer

Cellcom Israel Ltd.

announced today that following the previously reported resignation of Mr. Eliezer (Lipa) Ogman from office as the Company's chief technology officer, the Company's board of directors has nominated Mr. Ron Shvili as the Company's chief technology officer, effective November 1, 2013. Mr. Shvili will resume the CTO's responsibilities, after a transition period, which will begin in September, 2013. Nir Sztern, the Company CEO said: "Ron Shvili has an extensive experience in the forefront of  technology in the fields of communications, cyber and IT and will be able to contribute significantly to the development of Cellcom Israel as the leader on that front. Cellcom Israel's technologies division is a substantial asset to the Company's competitive strengths and has proven over the years its abilities in the face of new challenges and the positioning of the Company in the forefront of technology as well as operational and personnel excellence. I wish Ron success in joining Cellcom Israel's technology team."