Tesla's Musk Says Unveiling of 'New Strategy' Coming Friday...

Shares of Tesla

jumped nearly 1 percent in mid-day trade Thursday following a tweet from Elon Musk which promised an announcement is coming Friday. The stock is up more than 3.5 percent to $52.28 at last check. Musk told the Twitter community the announcement will detail a new strategy. He believes owners will get a kick out of the news:

The specification toward "owners" versus holders opens the door for speculation. Any thoughts on possibilities welcome in the comment section...