Charm Click Gets Deal with Baidu

Charm Communications

today announced that its subsidiary Charm Click, a performance marketing agency specializing in search engine marketing ("SEM") services, was chosen as Baidu's official SEM agency for its European business for the period of September 1, 2012 until December 31, 2013. As Baidu's European SEM agency, Charm Click will promote Baidu's technology services across 42 countries. Charm Click is one of the first Baidu-certified four-star and five-star SEM agencies and a member of the Baidu Search Marketing Expert Committee. Mr. Zhan Wang, vice president of Baidu, commented, "As one our longest and closest collaborative partners, Charm Click has a unique advantage in interpreting and applying our search promotion technology and services as well as in understanding the SEM demands of our clients. We believe that Charm Click will make a strong contribution in promoting Baidu in Europe." Mr. Johnny Zhu, general manager of Charm Click added, "Winning the official SEM agency bid for Baidu's European business is an important step in expanding our international business. As a leading provider of SEM services, we will continue to strengthen our technology and provide our clients with successful and integrated