Rovi Enters DivX Plus Streaming Licensing Agreement With Hisense
Rovi Corporation (NASDAQ: ROVI) and Hisense, a world leading CE manufacturer, today announced they are collaborating to integrate DivX Plus Streaming™ into a new range of Hisense Smart TVs. The latest agreement continues the momentum for the advanced adaptive streaming format, which has quickly gained the support of major studios, IC manufacturers, device makers, and retailers since being unveiled last year. Rovi will be demonstrating DivX Plus Streaming at IFA 2012, August 31 to September 5 (Hall 25, Stand 146) in Berlin.
"Hisense is constantly looking for ways to innovate and improve our product lines," said Chuansheng Zhang, Product Director, Hisense. "Bringing new features to over-the-top entertainment and helping virtually eliminate playback problems or interruptions, DivX Plus Streaming supports this mandate and will be a welcome addition to our Smart TVs."
DivX Plus Streaming brings a robust, cutting-edge feature set to streaming media that is typically characteristic of the Blu-ray Disc consumer experience. By dynamically adjusting video streams and delivering maximum visual quality based on available bandwidth, DivX Plus Streaming virtually eliminates skipping, pauses, and buffering during video playback. The solution supports 1080p high definition, subtitles, multiple language tracks,