Market Overview

YouTube and Disney Interactive Team to Create Family-Friendly Video Destinations

Disney (NYSE: DIS) Interactive and YouTube (NASDAQ: GOOG) are joining forces to bring family-friendly video entertainment to the web. The alliance will bring together the leading provider of family-friendly entertainment with the Internet's most popular destination for video programming.

Complementary online video destinations tailored to Disney audiences will be made available on both Disney.com and YouTube in early 2012, furthering Disney Interactive's strategy to deliver the most relevant and immersive online experiences to its guests wherever they are.

Posted-In: News Contracts

 

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