Jim Cramer said on CNBC's Mad Money that better than expected results from Del Monte Foods Company (NYSE: DLM) and Colgate-Palmolive Company (NYSE: CL) are signaling a bull market in the pet food sector.
Cramer pointed to American Pet Products Manufacturers Association data, that shows that the amount of money spent on pets in the US increased $2.3 billion to $45.5 billion in 2009, and could reach $47.7 billion in 2010.
Cramer thinks that investors should not buy Del Monte Foods (DLM) and Colgate-Palmolive (CL). They should go with pure play names like PetSmart, Inc. (NASDAQ: PETM) or PetMed Express, Inc. (NASDAQ: PETS). These stocks are very cheap, in Cramer's opinion, although they are close to their 52-week highs. PetSmart (PETM) fell 0.58% to $30.95. Its 52-week high is $30.95. PetMed (PETS) closed 3.05% up today at $20.92, and its 52-week high is $20.96