Fast Money Halftime Report Traders Share Their Thoughts On Walt Disney Co Ahead Of Earnings

, traders spoke about

ahead of earnings report, which is due after the market close. Jim Lebenthal said that he likes the stock at its current price, but he thinks that it is very hard to predict earnings results because there are many unpredictable parts. Stephanie Link is concerned that we could see a sell off after a rally from $90, because the up trends of other media stocks came to an end after they reported earnings. She believes that there are real questions about content and advertising in the sector. Link added that ESPN is a very special asset, but there are going to be uncertainties which are going to cap the price to earnings multiple. Josh Brown would buy the stock and he would add to the position if it trades lower after the report. Pete Najarian has a long position and he thinks that the stock is going to test its highs. He added that there is a huge demand for live sports.